April 28, 2008 Issn:1528-3992 -Circulation:  18,000+

Copyright © 2008  All Rights Reserved

 Kindness consists in loving people more than they deserve.
- Joseph Joubert

In This Issue...

1. Editorial-by Debbie Solomon
2. HeadLine Article:
Take Out the Trash
3. Interactive Clas^sifieds
4. Biz*Tech Savvy Solutions- Driver Signing
5. OnLine Exchange Directory & Information

This EDITION of THE ONLINE EXCHANGE e-zine is brought to you by our:

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-Our Focus: To bring you cost effective marketing strategies and implementation.
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If subscribers can relate to, learn from, share with, and trust the publisher...then he or she has earned a well-deserved foundation for loyalty and success 

 

 

1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.

Please note, We are STILL in the height of season in
online businesses.  It is imperative to book your ad packages as
soon as possible in order to take full advantage of the rising
traffic this time of year.  The OnLine Exchange offers a variety
of ad packages including 3 month packages.
Please do not sit around waiting for last minute a.dvertising.
Now is the time to get your ad campaign in gear!

I hope you all had a great weekend.  In reviewing 
our scheduling for the month of May, I noticed that 
we have Classified a*d and Top Sponsor a*d availability for this
coming Thursday. 

You can visit our website to view our packages, and if
you would like to view on the special packages, just
click on Variety A.D packages for more information:

http://www.online-exchange.com/advertising.htm

I see alot of new business entrepreneurs online,
and we do have many new subscribers.  The OnLine
Exchange has been in publication for 8 years.
We have quality readers and very competitive a.dvertising
packages.  So, please take a moment and review what
The OnLine Exchange has to offer.


If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net


Please forward this e-zine to all your friends and co-workers who might be interested!


Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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Is your head trash piling up? The term "head trash" came up during a conversation with a colleague and he used the phrase to describe the mental garbage that affects the performance of most sales people. Head trash is a collection of limiting thoughts or ideas that prevent you from taking specific action that will help you generate better results. Here are a few examples of how head trash can affect you.

In a sales training workshop I conducted for a specialty retailer, several people stated that they didn't bother trying to close any business before 11:00 AM because they "knew" that everyone who came into their store before that time was just comparing their price with one of their competitors located close by. A sales person in a manufacturing company told me that her customers would not pay full price for her products because a major competitor sold similar products for less money. As a result, she consistently offered her customers a discount even before they asked. Another sales rep confided that he believed that the lowest possible price was the only thing his customers wanted from him and his company. He had held this belief for so long that nothing could dissuade him from this line of thinking.

Head trash can affect you in different ways. During a morning workout I caught myself thinking that I could not complete a particular exercise and this self- limiting thought prevented me from continuing. Yet, on most other days, I breezed through the workout with much less strain and effort. From a sales perspective, if you believe that a prospect will not be receptive to a new product, idea or solution, your ability to present that idea in a positive manner is greatly reduced. I have seen sales people talk to customers at great length and at the end of their conversation ask, "You don't want to order this do you?" They have convinced themselves even before they ask for the sale that the customer will not be interested.

The cause of head trash varies. Extreme fatigue from lack of sleep or illness is one common cause because your physical well-being contributes to a less- than-optimistic outlook or mindset. Another cause is associating with negative-minded people. I once worked with an individual who always saw the glass as half-empty instead of half-full and after even a brief conversation with him, I always felt drained and pessimistic.

The most common cause of head trash is the experience you have had with a particular task or assignment. For example, you may be required to cold call to generate new leads and prospect. However, if your experience with cold calling has not been positive and you have failed to find qualified leads then picking up the telephone will be a grind and you certainly will not enjoy making the calls. And, when you do eventually pick up the telephone, your tone will not convey the desired message to your prospect.

To achieve the results you deserve and are capable of it is essential that you dump your head trash. While this is easier said than done, applying a few techniques will help.

First, focus on what you CAN do. With a positive outcome. Instead of thinking of the negative aspect of the task, concentrate on the best possible outcome. Let's return to the cold calling example for a moment. If you put yourself into the mindset that making these calls will generate new business, or at the very least, that they will help you connect with new and interesting people, your willingness to invest in this task will dramatically improve.

Next, take action immediately. Most people procrastinate when head trash invades their thinking and this prevents them from moving forward. However, taking one step or small action supersedes the desire to remain complacent. I believe it was Confucius who said, "A journey of a thousand miles begins with a single step." I have learned from experience that making a difficult telephone call eliminates the need to procrastinate and stimulates my desire to take further action throughout the day. And, as I continue to take action, the trash that may have collected in my head is emptied.

It is also important to associate with action-oriented people who support your goals and objectives. I start the week by talking to a good friend of mine every Monday morning. During our conversations we discuss the challenges from the previous week and explore options and ideas. I also belong to a Mastermind group and when we meet each month, we help each other look for new opportunities within our respective businesses. All of these conversations help eliminate my head trash and motivate me to try new approaches and apply different ideas.

Take out your trash and watch the difference in your results.


© 2008 Kelley Robertson, All rights reserved.

Kelley Robertson, author of The Secrets of Power Selling helps sales professionals and businesses discover new techniques to improve their sales and profits. Receive a FREE copy of 100 Ways to Increase Your Sales by subscribing to his free newsletter available at www.kelleyrobertson.com. Kelley conducts workshops and speaks regularly at sales meetings and conferences. For information on his programs contact him at 905-633-7750 or
Kell ey@RobertsonTrainingGroup.com.



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3.) INTERACTIVE CLASSIFIEDS
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4.) BIZ*TECH SAVVY SOLUTIONS
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Driver Signing

When you're installing a new piece of software on your computer, do you ever get an error message that says something about Windows Logo testing?The driver signing feature in Windows XP allows you to make sure that the drivers you are installing for any new program, device, etc. are actually compatible with Windows.

To do this, right click on the My Computer icon on your desktop and choose Properties. Click on the Hardware tab and then the Driver Signing button. You will see a little explanation of the Windows Logo testing at the top as well.

Next, you can choose how you want your computer to notify you about the testing. You can either have your computer ignore it and not notify you at all, you can choose to be warned with a prompt each time this comes into play or you can block it, which will tell your computer to never install an unsigned driver. Once you've made your choice, just check the button next to it and then click OK twice. From now on, your computer will obey your Windows Logo testing preferences and that makes everything just so much easier!

-----

Syd Tash is a noted computer security consultant and author of
How to Protect Your Computer Online.  He has been keeping
Internet surfers safe and secure since the last century.  Find out
how he does it; protect your own computer with five layers of
protection right here: =>  http://mypcsecuritysite.com


 

 


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5.) EZINE A*D*VERTISING DETAILS
__________________________________

A*dvertise with The OnLine Exchange TODAY:
Take advantage of our Established Ezine and YOUR A*D*
could be seen by over 18,000 Subscribers as soon as
this week. Start YOUR Success Story Today!

Get Spotlight solo a*ds as low as $30
Get Sponsor a*ds as low as $15
Get Classified a*ds as low as $5
L-I-M-I-T-E-D TIME ONLY....
http://www.online-exchange.com/advertise

 



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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

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ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
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ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

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CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com


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DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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