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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.

I hope you all had a great weekend.  In reviewing 
our scheduling for the month of August, I noticed that 
we have Top Sponsor a*d availability for as early as next
week.  We also have Classified a*d availability for this
coming Thursday. 

You can visit our website to view our packages, and if
you would like to view on the special packages, just
click on Variety A.D packages for more information:

http://www.online-exchange.com/advertising.htm

I see alot of new business entrepreneurs online,
and we do have many new subscribers.  The OnLine
Exchange has been in publication for 8 years.
We have quality readers and very competitive a.dvertising
packages.  So, please take a moment and review what
The OnLine Exchange has to offer.

If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net

Please forward this e-zine to all your friends and co-workers who might be interested!

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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The Unseen Frontiers Of Web 2.0 Marketing Waiting To Be Unlocked!
(c) Copyright S. Kumar 2007
http://www.learnhomebusiness.com

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Online business scenario is undergoing a drastic change with
new tasty flavor - Web 2.0 Marketing! And the unstoppable
influence of Web Marketing 2.0 is increasing by leaps and bounds.

This immediately calls for our present internet marketing
strategies to be re-evaluated. You may not be aware of this
but most big Gurus of Web 1.0 era are privately convinced
that Web Marketing 2.0 has *Some Very Big Things To Offer*
to online marketers. And all of them are covertly working on
their new Web 2.0 marketing plan to remain where they are!

But the confusing question is, What is Web 2.0 Marketing
and Social Media Marketing?

Traditional marketing which we are used to and taught till
now is an extremely tight and controlled process! Marketing
messages are developed, altered, crafted and delivered in a
very organized way where the public does not have much of
role to play!

But with Web Marketing 2.0, this pyramid-of-influence model
paves the way to an interactive peer-to-peer communication.

In simple and plain terms, Web Marketing 2.0 is all about
connecting to your prospects through,

* Social Media Sites. For e.g. Social Photo & Video Sharing
   sites like flickr, picasa, YouTube etc.
* Social Networks Sites like MySpace, Facebook, etc
* Interactive forums
* Social Bookmarking Sites like del.icio.us, furl
* Blog publishing like Wordpress, Blogger etc
* RSS feeds of your contents
* Viral marketing/word of mouth/sharing of materials

And the list goes on...

Web Marketing 2.0 is more about our websites being more
interactive with our site visitors where they can contribute.
Its also about making our site simple and plain with lot of
visitor choices available for collaboration. It is about that
addictive 'Halo' effect emanating from your site!

Web 2.0 Marketing is also about making our presence felt
through out the various genre of Web 2.0 sites that holds
the in-built capacity to propagate your business inflammable
heights way beyond traditional way!

And you can't afford to ignore this New Marketing Engine
that can shape up your future!

Let's explore some of the Decisive Marketing Opportunities
hiding behind the Web 2.0 marketing platform. It's waiting
to be unleashed, once you adopt the Web Marketing 2.0
methods in spite of what online business you are in now!

1.  Develop Your Personal Brand Continually:  Web 2.0
Marketing technologies gives YOU the option of becoming
a brand yourself. You can create a group of loyal communities
exclusive to you. Which in turn provides a rock solid platform
for viral marketing. You can be the originator to perpetuate
and accelerate word of mouth publicity for your business
- the best form of publicity ever discovered!

2.  Empowers You To Deliver Your Message To The Right
People:  Combine information from multiple sources by tapping
into the expertise of an entire community, generate new
knowledge and deliver them! These strong connections can
help your businesses operate faster pace and more efficiently.

3.  Collaborate With Others & Unlock New profit Streams:
The person-to-person contacts that Social Media Marketing
creates can be effectively utilized as a powerful lead generation
and an affiliate building weapon to expand your your business
to higher levels.

4. Build Your Credibility In A Short Time: More and more of your
community members will start looking up to you as 'the expert'
in town. Once your reputation sells for itself, your products are
automatically sold!

5. Appear At The Right And Best Places:  You know that, as
an Internet marketer, you must be at places where you should
be and then convert your presence into targeted traffic. The
potential for traffic in the Web Marketing 2.0 scene is much
more than that you ever got!

6. Increased Search Engine Traffic:  Search engines somehow
likes these new Web 2.0 sites. Getting back links from many high
PR Web 2.0 sites, can set your site climb the search engine
ladder. Your web site gets crawled quite frequently and more
deeply than other conventional methods like Article marketing.

7. Utlize Other's Social Networks And Contacts:  Leveraging time,
money and your contacts puts you in the zero-cost marketers
seat. Your marketing results don't stop when you don't advertise.

8. Be An Integral Part Of The Raving Multimedia Wave:  Just
create short videos and post them! YouTube and burgeoning
similar video-sharing sites are there for you on a platter for
free! The effect of videos and audios can boost up your business
to the top boards easily - anytime and more effective than text!

9. Become The Remarkable Guy/Girl:  Offer interesting and riveting
material to your site visitors hat they can use now, can be
bookmarked and share them on or offline. Social media marketing
thus transforms into an effective tool in ultimate viral marketing.
You know that interesting ideas, videos, audios, content and your
products gets spread like unstoppable wild fire in and around the
Internet reaping you continual profits for years to come. 

In short, Web 2.0 Marketing lets you think creatively and then
make good marketing choices in the new Web Marketing 2.0
scenario that has a higher success rate than Web 1.0 methods.

Any way, the truth is we need to accept changes in business
strategies for our own good - online or offline!

Hope you agree with me on this...

********************************************
S. Kumar is the webmaster of http://learnhomebusiness.com
Visit his "71+ Super Web 2.0 Marketing Tools Bonanza" for a
personal verification:
http://www.learnhomebusiness.com/paid/web2/index.htm

********************************************


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4.) BIZ*TECH SAVVY SOLUTIONS
_____________________

Lasso Your Icons

Have you ever noticed that you can make little "boxes" on your
desktop by holding down your left mouse button and dragging
diagonally?

You can use the technique on your desktop to make multiple
selections by "lassoing" icons. Hit the Enter key and you'll
launch all those lassoed programs at once. Be careful though. If
you lasso too many programs, it can take forever for your
computer to get them all loaded (trust me!) Keep in mind that
once you have the icons lumped together, they will just be
highlighted. When you let go of your mouse, the "box" won't
stay. Then just hit Enter and the programs will open.

When I start my computer, there are a number of programs that I
always use. I group them together on the desktop, throw the
'Lasso", hit Enter and they all load. This saves me from having
to start them one at a time.

In addition, this little trick works in both My Computer and
Explorer for lassoing files. It's handy if you need to open or
delete multiple files.

Just one quick hint: make sure you lasso outside of (next to)
the icons. It doesn't work if your mouse click actually starts
on the icon.


-----

Did you know that subscribers to Bob Osgoodby's F.ree Ezine the
"Tip of the Day" get a F.ree Ad for their Business at his Web
Site? Great Business and Computer Tips - Monday. Wednesday. And
Friday. Instructions on how to place an ad are in the Newsletter. 
Subscribe at: http://adv-marketing.com/business/subscribe2.htm  

 

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5.) EZINE A*D*VERTISING DETAILS
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Take advantage of our Established Ezine and YOUR A*D*
could be seen by over 20,000 Subscribers as soon as
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Get Spotlight solo a*ds as low as $30
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You can get even L-O-W-E-R Prices when you
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EZINE BUSINESS DIRECTORY
__________________

The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

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ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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