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1.) A WORD FROM THE "EDITOR"
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A Warm welcome to all our new subscribers.

We are still in the height of season.
This is the time of year we all really need to
work diligently on getting our businesses out
there and start marketing them in anyway possible.
In my opinion, we should never stop, but as humans
we can only go full steam ahead for so long before we
need a break.  The time is now and we need to be full
steam ahead.  

As most of you know, ezine a.dvertising is the most
effective way to a.dvertise your business.  In efforts
to assist you in your marketing campaign, 
The OnLine Exchange have reduced our prices and
formulated a range of variety packages to make your
campaign run smoothly during this crucial time of year.
You can visit our website to view our packages, and if
you would like to view on the special packages, just
click on Variety A.D packages for more information:

http://www.online-exchange.com/advertising.htm

If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net

Have a GREAT Weekend!

Best Regards,
Debbie Solomon 
marketingtrendz@comcast.net 

Please forward this e-zine to all your friends and co-workers who might be interested!

 

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2.) HEADLINE ARTICLE
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Is A Business Partnership Right For You?
By Jeff Williams, Business Startup Trainer and Coach
http://www.bizstarters.com 

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I meet prospective entrepreneurs all of the time - through my church, at my health club, and even at my neighborhood block party.

One of the most common topics they want to discuss is whether they should look for a partner to help them start and run their business. 

I know that it can be quite frightening to imagine quitting your job, investing part of your savings, and handling fifteen different tasks -- all by yourself!

But is a partnership the right way for you to start your business?

> The Ups and Downs of A Partnership

There are good reasons to enter into a partnership in business, and some that can lead to disaster.

- Good Reasons

* Partnering with someone who can provide business-specific skills, contacts and relationships you feel your business needs, but which you do not personally possess. 

E.G. A person who comes to your business with a highly useful Rolodex because of 20-years of selling experience in your intended industry.

* Partnering with someone who can help administer key areas of activity to permit you to focus more effectively on your area of greatest strength.

E.G. An individual who is good with numbers, while you love to work with people in the sales process. 

* Someone who is truly committed to sharing the highs and lows of the business and who will stand by you come thick or thin.

- Bad Reasons

* You need more money than you either can raise yourself, or feel comfortable putting up all by yourself.

You don't need a legal partner if all you need is money. It is preferrable to take out a home equity loan or find a private investor.

* You don't want to do all the work yourself.

If you feel you need additional labor, consider using an outside contractor, office temporary, a part-time high school kid or a relative. Do not give up ownership in your business just for another strong back.

* You are social friends and you think it would be fun to run a business with them.

A partnership gone bad can end a long-standing friendship very quickly. This can particularly be true of partnering with a relative. 

> Till Death Do Us Part

Some people say I am being overly dramatic when I compare a potential business partnership to a marriage. But the similarities are closer than you might think.

* In a marriage, individual financial resources often become jointly owned.

- In a partnership, your partner has a legal claim to all of the current (and most future) business assets.

* In a marriage, you must be willing to give of yourself, even when it is not always returned.

- In a partnership, one partner can come to feel like they are doing all the work, but both partners have the right to receive income.

* In a marriage, when things go bad it can be difficult to split up.

- In a partnership, when splitting up, the remaining partner can often face a demand for thousands of dollars from the departing partner.

> The Path To Partnership Bliss

If you decide after careful reflection on your true motivation that a partnership is your desired form of legal organization, then there are some steps I suggest that you take:

1. Create a written partnership agreement, spelling out the following terms:

* The full legal name of each partner.
* The purpose of your business enterprise.
* Detailed description of each partner's primary functions; and a description of the joint functions.
* Financial controls, such as mandatory signatures of both partners on any check over $500.
* The dollar amount of capital each partner will invest initially in the business.
* The percentage breakdown on profits and/or losses between partners.
* The personal compensation of each partner and how often it will be paid 
(this may be set on an increasing scale as the business's revenue grows).
* What exact business activities must be approved, in writing, by both partners, 
e.g. signing a retail lease agreement.
* What process will be used to pay off a partner who wishes to leave.

2. Have a social get-together with the partners and their spouses (or significant others) to explain what kind of time commitment the business will require.

3. Plan at least one face-to-face meeting with your partner each week during pre-launch planning to review progress. 

4. Be genuinely caring and respectful of your partner.


Reference Box:

Jeff Williams worked for big business for years, until he decided to take his career in his own hands by establishing his practice as a small business trainer and coach. Since 1988, he has guided more than 3,000 people to successfully go from employee to boss. For those seriously considering self-employment, he is pleased to offer his free, monthly telegroup: "Are You Ready To Leave Your Job?". Register at: http://www.bizstarters.com/ready2leave.cfm  
Jeff may be reached at 847-593-5305 or by e-mail at: jeff@bizstarters.com




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3.) INTERACTIVE CLASSIFIEDS
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4.) PARENTS TIME-OUT
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Time Out for Parents

Welcome Parents. It is time for a little Time-Out. Running an online business or working outside of the home takes much time and effort away from your family.
This weekly feature is committed to helping parents take back that quality time and devote it more fully to spending it with their children.

Check out this week's features:

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Time Out for the Week - PB Bars
What's for Dinner? - Cheesy Ham & Hash Browns
Just for You - Experience
Site of the Week - KidsGardening.com

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Follow the link below to see what it is all about!  You owe it to yourself and your children!

http://www.parentstime-out.com

This page is designed to be simple and easy to follow.  Our goal is to keep it short and simple each week, allowing you to maximize your family time.

You can find all of our Time Out editions archived at http://www.parentstime-out.com/archives.htm
 

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5.) HOT BIZ*TIP
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Word Definitions

Need a quick word definition? Go to Google and type "define:"
(without the quotes) followed by the word. So, if you want to
know what "terabyte" means, just type in "define: terabyte"
(again, without quotes) and hit the Search Button. You'll get a
list drawn from several sites.



-----

Did you know that subscribers to Bob Osgoodby's F.ree Ezine the
"Tip of the Day" get a F.ree Ad for their Business at his Web
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Friday. Instructions on how to place an ad are in the Newsletter. 
Subscribe at: http://adv-marketing.com/business/subscribe2.htm 

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 E-ZINE BUSINESS DIRECTORY & RESOURCES

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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

• PARTNERS-2-SUCCESS

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ONLINE EXCHANGE INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

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CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

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DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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