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1.) A WORD FROM THE "EDITOR"
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A Warm welcome to all our new subscribers.

We are still in the height of season.
This is the time of year we all really need to
work diligently on getting our businesses out
there and start marketing them in anyway possible.
In my opinion, we should never stop, but as humans
we can only go full steam ahead for so long before we
need a break.  The time is now and we need to be full
steam ahead.  

As most of you know, ezine a.dvertising is the most
effective way to a.dvertise your business.  In efforts
to assist you in your marketing campaign, 
The OnLine Exchange have reduced our prices and
formulated a range of variety packages to make your
campaign run smoothly during this crucial time of year.
You can visit our website to view our packages, and if
you would like to view on the special packages, just
click on Variety A.D packages for more information:

http://www.online-exchange.com/advertising.htm

If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net

Have a GREAT Weekend!

Best Regards,
Debbie Solomon 
marketingtrendz@comcast.net 

Please forward this e-zine to all your friends and co-workers who might be interested!

 

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2.) HEADLINE ARTICLE
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How To Keep Your Profits On Course
 By John J. Taylor

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Have you ever flown an airplane? Have you ever watched a
pilot as he flies from one airport to another? Would you be
able to guess what percentage of the flight is spent exactly
"on course"?

This may be a surprise to you, but an airplane flying
between two points spends about ninety percent of the flight
time off course! This is simply because of the influence on
the plane by the wind and the external air pressure.

To stay on course the pilot has to constantly monitor his
instruments to check his altitude and his compass bearing;
he must then make minor adjustments to compensate for the
effects that the air pressure and the wind are having on the
speed, altitude and direction of the plane.

What's that got to do with me making a profit? You might
ask. Well, I'm glad you asked. You see, if you want a
successful online business you must take into account a
number of different factors that can influence your ability
to make profitable sales.

What effect are your competitors having on your business? Is
the economy buoyant or sluggish? Is the demand for your
products and services increasing or decreasing? How
effective are your advertising campaigns? How effective are
your Pay Per Click campaigns?

Just like a pilot must monitor his instruments to stay on
course, so must you monitor your sales and marketing
activities to ensure you are on track to make a profit.

Reviewing and analyzing the effectiveness of your
advertisements, your sales copy, your ecommerce system and
the other critical elements within your entire sales process
will allow you to identify strengths and weaknesses. You
will then have the knowledge that will enable you to
capitalize upon your strengths and to address your
weaknesses.

Testing and tracking is a critical sales and marketing
activity and something that you must focus on if you are to
steer a profitable online course.


Copyright © John Taylor 2003.

About the Author:

John Taylor is the author of "Learn over Twenty ways To
Improve Your Conversion Rate and Multiply Your Profits" - A
Special Report that contains a wealth of information on
professional testing and tracking techniques that can boost
your conversion rate and generate increased profits. To
learn how testing and tracking can boost your profits click
this link now: http://www.test-and-track.com

 

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3.) INTERACTIVE CLASSIFIEDS
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get all his Google ads completely free while 
everyone else has to keep paying for theirs. 
http://www.googleadsfree.com 





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4.) PARENTS TIME-OUT
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Time Out for Parents

Welcome Parents. It is time for a little Time-Out. Running an online business or working outside of the home takes much time and effort away from your family.
This weekly feature is committed to helping parents take back that quality time and devote it more fully to spending it with their children.

Check out this week's features:

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Time Out for the Week - Cream Cheese Brownies
What's for Dinner? - Salsa Chicken 
Just for You - Free Software
Site of the Week - Planetpals.com

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Follow the link below to see what it is all about!  You owe it to yourself and your children!

http://www.parentstime-out.com

This page is designed to be simple and easy to follow.  Our goal is to keep it short and simple each week, allowing you to maximize your family time.

You can find all of our Time Out editions archived at http://www.parentstime-out.com/archives.htm
 

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5.) HOT BIZ*TIP
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Special Characters

Instead of saying 98 cents, wouldn’t it be cooler to say 98¢ -
well you can. You can use the ALT key plus a number combination
to get fractions or the cent sign. You have to use the number
keypad (usually located on the right hand side of your keyboard)
in order for this tip to work.

ALT + 155 = ¢
ALT + 171 = ½
ALT + 172 = ¼
ALT + 0190 = ¾
ALT + 0176 = °
ALT + 0216 = Ø
ALT + 133 = à
ALT + 134 = å
ALT + 0174 = ®
ALT + 0169 = ©         


-----

Did you know that subscribers to Bob Osgoodby's F.ree Ezine the
"Tip of the Day" get a F.ree Ad for their Business at his Web
Site? Great Business and Computer Tips - Monday. Wednesday. And
Friday. Instructions on how to place an ad are in the Newsletter. 
Subscribe at: http://adv-marketing.com/business/subscribe2.htm 

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 E-ZINE BUSINESS DIRECTORY & RESOURCES

__________________________________

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EZINE BUSINESS DIRECTORY
__________________

The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

• PARTNERS-2-SUCCESS

• Article Submission Services 

• Articles-to your-InBox

You can find all this and more at:

MarketingTrendz
http://www.marketingtrendz.com 

 

ONLINE EXCHANGE INFORMATION DATA
____________________


PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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