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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.

I hope you all had a great weekend.  In reviewing 
our scheduling for the month of April, I noticed that 
we have Top Sponor a*d availability for as early as next
week.  We also have Classified a*d availability for this
coming Thursday. 

You can visit our website to view our packages, and if
you would like to view on the special packages, just
click on Variety A.D packages for more information:

http://www.online-exchange.com/advertising.htm

I see alot of new business entrepreneurs online,
and we do have many new subscribers.  The OnLine
Exchange has been in publication for over 7 years.
We have quality readers and very competitive a.dvertising
packages.  So, please take a moment and review what
The OnLine Exchange has to offer.

If you have any questions, suggestions, opinions,
please email us at:  marketingtrendz@comcast.net

Please forward this e-zine to all your friends and co-workers who might be interested!

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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Google's Secret Domain Name Registration Policy
Copyright © Stone Evans, The Home Biz Guy
http://www.Dotcomology.com

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 I was reading a forum post by Willie Crawford who is one of my
favorite Internet marketers. Willie brought up a point that
Google may favor ranking domains that have longer registration
periods. His source, a domain name registrar, stated the
following:

"As part of Google's recent patent application, Google made
apparent its efforts to wipe out search engine spam, stating:

'Valuable (legitimate) domains are often paid for several years
in advance, while doorway (illegitimate) domains rarely are used
for more than a year. Therefore, the date when a domain expires
in the future can be used as a factor in predicting the
legitimacy of a domain and, thus, the documents associated
therewith.'

Domains registered for longer periods give the indication, true
or not, that their owner is legitimate. Google uses a domain's
length of registration when indexing and ranking a Web site for
inclusion in their organic search results.

To prove to everyone that your site is the real deal, register
for more than one year and increase your chances of boosting
your search ranking on Google."

Some domain name registrars are inclined to promote this
position because it may motivate their customers to increase the
terms of their domain registration, thereby increasing the
profits of the registrar.

That being said, I can also understand Google and other search
engines considering the term of a domain registration as a small
part of their algorithm used to determine free rankings of a
website in their search engine. It is the job of every search
engine to provide the most relevant search results possible and
it is often the website owners who have a long-term mindset that
are providing the most value to their visitors.

Aside from the search engines, I do know that some website
visitors also check how long a domain is registered as part of
their own personal due diligence to decide if they want to do
business with a company or not. Think about it... If you are
providing a service and your potential customer goes to
http://www.whois.net and finds out that your domain expires in
less than a year, they might think you're a "fly-by-night"
company that won't be there when they need you and decide not to
do business with you.

All in all, I believe it's important to have a long-term mindset
when building your Internet business. If it helps you even
slightly to get a better search engine ranking or increase the
trust that potential customers have in your website, registering
a domain name for a few extra years is a sound investment.

Inspired by this insight myself, I just added 5 additional years
of registration do my Dotcomology.com domain which is now
currently set to expire in the year 2012. I plan to be around
until then and hopefully much longer. What about you?
 

-----------------------------------------------------------------
Stone Evans is the author of "Dotcomology - The Science of
Making Money Online" and he wants you to know that you shouldn't
pay a dime for any ebook, marketing course, software program or
anything else until you've read the groundbreaking document you
can download free at: http://www.Dotcomology.com
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4.) BIZ*TECH SAVVY SOLUTIONS
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Error Reporting Window

Every time you have a problem with a program, a little window
pops up and asks if you want to report the error to Microsoft.
This is a pain in the neck. If you want to get rid of that pesky
request, right-click the My Computer icon on your desktop and
choose Properties. In the System Properties window that appears,
go to the Advanced tab and click Error Reporting.

You have a few options. You could Disable error reporting. This
will make any crashing program's window simply close itself.
Poof! No explanation of what happened, or you could also click
“But Notify Me When Critical Errors Occur.” It might be safer
however, (and less confusing down the road) if you select
“Enable Error Reporting” and Choose Programs” and exclude only
your commonly crashing program.

Click OK until you're back to your desktop, and that error
reporting window shouldn't bother you when using that
particularly touchy program any longer!


-----

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Subscribe at: http://adv-marketing.com/business/subscribe2.htm  

 

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5.) EZINE A*D*VERTISING DETAILS
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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

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ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

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CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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