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OnLine
Exchange e-Zine
...A Realm of Information for the Avid Internet Marketer |
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| October 20, 2005 | Issn:1528-3992 - Circulation:20,000+ |
Copyright©2004 All Rights Reserved |
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1.
The
Editor's Choice |
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This EDITION of THE ONLINE EXCHANGE e-zine is brought to you by our:
TOP-STAR Sponsor:
________Dramatically Increase Your Online Profits!
F.ree Business and Website, Plus Easy step by
step instructions to succeed online with
"The Instant Online Business Building Toolkit" program.Free Info Here:
http://www.newmarketingsite.com/12867
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1.) THE "EDITOR'S CHOICE"
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Give your business the Exposure it needs. And with
the OnLine Exchange, you can get F*R*E*E publicity
for you and your business.
The OnLine Exchange would like to TEAM UP with
our Subscribers by offering you a chance to share
your professional profile with the rest of our
OE Team. This is a F*R*E*E service for YOU.
We have over 20,000 subscribers, and
each week we will provide you with, "The Editor's Choice"
which will be a professional profile from one of
your fellow OE Subscribers. You too can submit your
own professional profile. Just click here
http://www.online-exchange.com/profile.htm
and fill out the form. We will let you know when your profile will
be published.
This is GREAT publicity for your business, so help support your
fellow OE Team and read our Editor's Choice each week !
Have a GREAT Weekend!
Until Next Time!
Best Regards,
Debbie Solomon
editor@online-exchange.com
Please forward this e-zine to all your friends and co-workers who might be interested!
[Back to the Table of Contents]
2.) HEADLINE ARTICLE
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eCommerce Web Site Design - 12 Quick Tips for Beginning Webmasters
By Dan B. Cauthron«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»
Effective ecommerce web site design is almost an art unto itself,
but it can be managed by even the most rank beginner if a few
underlying concepts and principles are attended. Whether starting
from scratch with an HTML editing software, or with a ready made
.free web site template, it's imperative to work toward presenting
a good impression on the first visit, especially on the Internet where
those first impressions are made in a matter of seconds, and
second chances are rare.
Here are a few ecommerce web site design tips that will help to quickly gain
a visitor's interest, and keep her browsing for more.
1. Capture the visitors attention immediately with an interesting headline
or a thought provoking question. A first time visitor will spend no more than
a few seconds in deciding to browse the web site further or to click away.
2. Ensure that the web site will load quickly into any browser by keeping
large graphics, animations, and flash presentations to a minimum.
Those features should be used only if they contribute to an overall message,
and not for perceived entertainment value.
3. Avoid overbearing color schemes or busy background patterns.
What may look great on a living room wall could prove irritating to an online viewer.
Background colors for text areas should be limited to white or pale shades,
with dark or black common faced font (ie. arial or verdana) for maximum readability.
4. Compose your primary message to focus on the visitor's interests, needs,
and desires. Then demonstrate how the web site or product can help to fulfill those.
Few visitors will be interested in the web site owner's accomplishments
or the business history. If that data is necessary, place it on a separate
"about us" page.
5. Inject a conversational style into the text and the message conveyed.
In most cases, it's best to avoid dry corporate syntax or technical jargon,
unless the web site will cater to visitors who speak those languages.
A site that portrays a personality and a casual human element will be
much more attractive to repeat visitors.
6. A majority of Internet users are intelligent and educated, so proofread
text areas for spelling, punctuation, and grammar. This is an absolute
must toward presenting a professional image.
7. An effective ecommerce web site design should be clean and free of clutter.
Ample white space surrounding graphics and text areas will make for ease
of readability. Paragraphs of text should be limited to five or six lines.
8. Ease of visitor navigation can be accomplished by placing a standardized
menu on each page of the web site, containing links to all other pages on
the web site. A visitor should be able to navigate among and between separate
web pages with a single mouse click.
9. For a large site, break the content into sections and create separate pages
accordingly. Most Internet users do not like to scroll down indeterminately
on overly long pages. Manage your individual page length to
three screens maximum.
10. Openly display the owner's name or company name, a physical address,
plus an email link and at least one other contact method (ie. fax, telephone)
in any ecommerce web site design. This will serve to cultivate visitor trust
and add credibility to the web site as well as the owner(s).
11. Before publishing the web site to the Internet, validate and check the
HTML code for errors by visiting http://htmlvalidator.com or a
similar HTML validation site.
12. After publishing, but prior to any promotions, test all web pages
for proper resolution in several browsers. A web page that looks
great in one browser may not work at all in another. As of this writing,
the three most commonly used browsers are MS Internet Explorer, Mozilla Firefox, and Opera.
In the initial stages of web site development, the tips presented here
will help to lead any beginning webmaster to an effective and
successful ecommerce web site design.
Of course, there is much more to be said about optimizing a web site for search engines,
and about the actual mechanics of building a web site. Resources and tutorials
toward those ends are freely available online, and can be accessed with a simple
query to any major search engine.
No Nonsense Information and Resources for Serious Internet Marketers -
Get it F.ree at: http://DanBCauthron.com
[Back to the Table of Contents]
3.) INTERACTIVE CLASSIFIEDS
__________________________
Dramatically Increase Your Online Profits!
Free Business and Website,Plus Easy step by
step instructions to succeed online with
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For more information check on the link below or paste
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See Proof!
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COMMISSION SPYDER.
Get the inside scoop on a site that's making over
$1,277,500 a year in profits ($3,500 a day) -- with
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Hover ads leave popups for dead! Can you afford to have
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Hover-iT! Hover ad creator too many features to list.
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The recurring monthly $$$ you can now earn for just $10 per
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Making money is fun and easy...when you know how.
Learning how is fun and easy too...when you see
the "Power Tools For Entrepreneurs" at
http://ptfe.bestwebpicks.net
[Back to the Table of Contents]
4.) PARENTS TIME-OUT
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Time Out for Parents
Welcome Parents. It is time for a little Time-Out. Running an online business or working outside of the home takes much time and effort away from your family.
This weekly feature is committed to helping parents take back that quality time and devote it more fully to spending it with their children.
Check out this week's features:
«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤
Time Out for the Week - Milk Chocolate Popcorn
What's for Dinner? - The Ultimate Chicken Strips
Just for You - When Mom Has A Temper Tantrum
Site of the Week - Fizzy Funny Fuzzy Fun Poetry for Kids
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Follow the link below to see what it is all about! You owe it to yourself and your children!
http://www.parentstime-out.com
This page is designed to be simple and easy to follow. Our goal is to keep it short and simple each week, allowing you to maximize your family time.
You can find all of our Time Out editions archived at http://www.parentstime-out.com/archives.htm
[Back to the Table of Contents]
5.) HOT BIZ*TIP
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Dirt Cheap Software
We all want to save money, but we should be smart about it. When
you get an email offering you Windows XP for dirt cheap, don't
fall for it. The same companies are offering discount prices on
other software as well. There are basically two problems. Up
front they tell you it will take about six weeks before you can
expect delivery. First, you have no guarantee you will receive
working software, and if you don't, you have little if any
recourse.
Second, These are bootleg or OEM copies from Eastern Europe. You
won't get any support and in most cases you won't be able to get
updates.
As much as I hate to say it... go to a local store and pay full
price.
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Did you know that subscribers to Bob Osgoodby's F.ree Ezine the
"Tip of the Day" get a F.ree Ad for their Business at his Web
Site? Great Business and Computer Tips - Monday. Wednesday. And
Friday. Instructions on how to place an ad are in the Newsletter.
Subscribe at: http://adv-marketing.com/business/subscribe2.htm
[Back to the Table of Contents]
E-ZINE BUSINESS DIRECTORY & RESOURCES
__________________________________
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A*dvertise with The OnLine Exchange TODAY:
Take advantage of our Established Ezine and YOUR A*D*
could be seen by over 20,000 Subscribers as soon as
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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz. Please visit our directory of resources for helpful information for your online business.
PARTNERS-2-SUCCESS
Article Submission Services
Articles-to your-InBox
You can find all this and more at:
MarketingTrendz
http://www.marketingtrendz.com
ONLINE EXCHANGE INFORMATION DATA
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PRIVACY POLICY-
ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.
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CONTACT INFORMATION-
Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com
_______________________
DISCLAIMER-
The appearance of advertising on OnLine Exchange should not be interpreted as an endorsement by the editors of the service, product, business, or program being advertised. We take no responsibility for claims or representations made in any ads. OnLine Exchange is for informational purposes only. In no event shall Debbie Solomon , Sara Hardy, or OnLine Exchange assume liability for any damages whatsoever resulting from any action arising in connection with the use of this information or its
publication. All advice should be weighed against your own circumstances and applied accordingly. It is up to the reader to determine if advice is suitable for their own situation.
All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.
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