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OnLine
Exchange e-Zine
...A
Realm of Information for the Avid Internet Marketer
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May
26, 2005 |
Issn:1528-3992
- Circulation:20,000+ |
Copyright©2004 All Rights Reserved
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When everything's coming your way,
you're in the wrong lane. |
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In This Issue...
1.
The
Editor's Choice
2. HeadLine Article: Should I Provide F.ree Installations To Customers?
3. Interactive Clas^sifieds
4. Parents Time-Out-CLEAN Painting for Kids
5. Hot Biz*Tip-Minimize All Windows
OnLine Exchange Directory & Information
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This EDITION of THE ONLINE
EXCHANGE e-zine is brought to you by our:
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-Our Focus: To bring
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If subscribers can relate to, learn
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1.)
THE "EDITOR'S CHOICE"
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Give your business the Exposure it needs. And with
the OnLine Exchange, you can get F*R*E*E publicity
for you and your business.
The OnLine Exchange would like to TEAM UP with
our Subscribers by offering you a chance to share
your professional profile with the rest of our
OE Team. This is a F*R*E*E service for YOU.
We have over 20,000 subscribers, and
each week we will provide you with, "The Editor's Choice"
which will be a professional profile from one of
your fellow OE Subscribers. You too can submit your
own professional profile. Just click here
http://www.online-exchange.com/profile.htm
and fill out the form. We will let you know when your profile will
be published.
This is GREAT publicity for your business, so help support your
fellow OE Team and read our Editor's Choice each week !
Have a GREAT Weekend!
Until Next Time!
Best Regards,
Debbie Solomon
editor@online-exchange.com
Please forward
this e-zine to all your friends and co-workers who might be
interested!
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2.)
HEADLINE ARTICLE
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Should I Provide F.ree Installations To Customers?
By Robert Plank
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Even though you'd probably like to think so, when you put out
a web-based script for sale, you don't hold a monopoly on who can
or can't install it. Even if you make the thing the easiest script ever installed,
you will be dealing, not necessarily with newbies, but with people who
aren't as technologically skilled as you. These people can type,
work a web browser and navigate your interface, but they don't
know how to setup a database, set permissions on files and so on,
and don't care to.
This is where you come in. People who are too afraid of installing
your script are leaving space wide open for you to swoop in and build
a steady stream of income around this demand. Installing a script
(especially your own) could quite possibly be some of the easiest money
you ever make in your programming career, if you do it right.
There are a couple of things that you need to do as a script installer,
that actually are pretty much common sense.
Tip #1. You need to be fast. This means if someone puts in a request
to do an install, do the install as soon as you get it. With most
scripts installation is 5 minutes or less so this should be no problem for you.
If you don't check your e-mail every day, it's possible to setup forwarders
or filters on your server that can send an SMS to your phone
and page you immediately. People love it (especially on the Internet
where the expected wait time for responses are 24-48 hours)
when they give up their money and 5 minutes later, their script is
loaded and ready to go on their server.
Tip #2. Charge a lot! Even though you're only putting in 5 minutes of work,
the work you are doing is invaluable for the customer.
You should be charging a fee, not an hourly rate. Don't charge $5
or even $10 for an install job. Keep at it $25, minimum. $50 is a
good number if you can get away with it.
Doing install jobs for Lightning Track, my first "big" script,
the price for an install was $50 if you were setup on a familiar web host
like Host4Profit or ThirdSphere, and $75 if you were on some unknown
host since there were a couple of unexpected things that could come up
for example on Windows-based hosts, or hosts without easy to use control panels.
People will pay, and will be satisfied if the service is timely and reliable.
Tip #3. Don't include an install in the price of your product.
Make it optional, because some people will be perfectly happy
to put the script in themselves.
Tip #4. Use a form. Have a special page prepared with details
the person can fill out, like your web host's name, your domain name,
FTP login and password, control panel username and password,
mySQL username and password. I've found that most people
who are smart enough to ask for an install include this sort of information
already but this will keep you from someone who has absolutely
no clue from e-mailing you back and forth or calling you on the
phone multiple times. Let them know which fields are optional
so even if they don't know their mySQL password, you can check
in their control panel and set one up if need be.
You should definitely NOT provide free installs to customers,
because your time is important. With paid installs there is no way
you can be "swamped". At $50 per install, 10 install requests a day
mean $500 for 50 minutes of work total. If at some point you decide
even THAT work is too repetitive, you can always hand the install jobs
off to some trusted associate, doesn't even have to be a programmer,
just someone skilled enough to add a database or do whatever your
install instructions require. Finding a person willing to make $50
for 5 minutes of work is not difficult.
Copy & Paste a Few Lines of Code Into Your Web Pages to
Increase Your Clickbank Affiliate Payments Tenfold!
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[Back to the Table of
Contents]
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3.)
INTERACTIVE CLASSIFIEDS
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[Back to the Table of
Contents]
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4.)
PARENTS TIME-OUT
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Time Out for Parents
Welcome Parents. It is time for a little Time-Out. Running an online
business or working outside of the home takes much time and effort
away from your family.
This weekly feature is committed to helping parents take back that
quality time and devote it more fully to spending it with their
children.
Check out this week's features:
«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤»„«¤»§«¤
Time Out for the Week - CLEAN Painting for Kids
What's for Dinner? - Corn Dogs
Just for You - Working From Home? Get Up and Get Out!
Site of the Week - Safety Comes First
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Follow the link below to see what it is all about! You owe it to
yourself and your children!
http://www.parentstime-out.com
This page is designed to be simple and easy to follow. Our goal
is to keep it short and simple each week, allowing you to maximize
your family time.
You can find all of our Time Out editions archived at http://www.parentstime-out.com/archives.htm
[Back
to the Table of Contents]
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5.)
HOT BIZ*TIP
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Minimize All Windows
Do you have a nosey co-worker who tries to read what's on your
screen if you leave your desk? You could always shut everything
down, but that is a pain.
Maybe you just want to just clear your screen of all the windows
you have up (without closing the programs) so you can access
your desktop. To hide all open windows, right click on a blank
part of your task bar, and select "Minimize All Windows" or in
XP "Show the Desktop".
A shortcut for this is to hold down the Window key + D. To
bring it all back, Win Key + D again.
-----
Did you know that subscribers to Bob Osgoodby's F(r)ee Ezine the
"Tip of the Day" get a F(r)ee Ad for their Business at his Web
Site? - http://adv-marketing.com/business/subscribe2.htm
- For
information about building your computer, or technical support
questions, contact JP at: mailto:answerguy@comcast.net
[Back to the Table of Contents]
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E-ZINE
BUSINESS
DIRECTORY & RESOURCES
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EZINE
BUSINESS DIRECTORY
__________________
The OnLine Exchange is
brought to you by MarketingTrendz. Please visit our directory of
resources for helpful information for your online
business.
You can find all this and
more at:
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http://www.marketingtrendz.com
ONLINE
EXCHANGE INFORMATION DATA
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PRIVACY POLICY-
ONLY subscribers who have personally and
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CONTACT INFORMATION-
Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com
_______________________
DISCLAIMER-
THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL
PURPOSES ONLY.
The information contained in this document represents the current view
of MarketingTrendz on the issues discussed as of the date of
publication. Because MarketingTrendz must respond to change in market
conditions, it should not be interpreted to be a commitment on the
part of MarketingTrendz and MarketingTrendz cannot guarantee the
accuracy of any information presented after the date of publication.
Information provided in this document is provided "AS IS"
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All opinions and viewpoints in each editorial of The OnLine Exchange
Ezine is expressed solely by the editor and writer, Debbie Solomon.
The opinions set forth by the editor is not necessarily an
interpretation of viewpoints made by the company.
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Contents]
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