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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.

Are you in the internet business to make a quick buck?
Cause if you are, you should think twice. Having an online
business is not about joining a bunch of affiliate programs
and making a quick buck. It is about researching, learning
and selling a product you strongly believe will benefit the
consumer. Too many people lose site of this goal and think
that money will come in over night if they just get an affiliate
site and submit to tons of search engines and ffa sites.
An online business takes money, dedication and tons of hard
work, so be prepared. If you are not prepared, not dedicated
to putting in the time and money it takes to make a success,
then join the others in the mad rush on the highway with the
9-5er's. Sorry to sound so harsh, but these are the facts.

On with our edition:


URGENT NEWS:

We are STILL in the HEIGHT of season, and it is the most
crucial time of year to a*dvertise. The OnLine Exchange
has drastically slashed their a*dvertising prices in order
to help you out during this critical time.

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Don't Forget The Profit Zone;
An Exclusive Members Only Club
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If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.

editor@online-exchange.com

Please forward this e-zine to all your friends and co-workers who might be interested!

Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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Don't You Get Ripped Off Getting A Merchant Account
Copyright 2004 by Willie Crawford

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  Far too many people get ripped off when setting up a merchant
account for their online business. The biggest reason is that
they don't understand their options and are intimidated by the
whole process. Now, armed with the proper knowledge, you don't
need to become a victim of this process.

You may be like me when I first decided my online business had
grown big enough to justify a merchant account. Maybe you have
enough sales where getting your own account makes a lot more
sense than using a third party processor who charges outlandish
rates. Maybe you should use both third party processors and your
own merchant account... giving your customers more choices.

When I set up my first merchant account, I filled out the long,
complicated application and submitted it with a several hundred
dollar application fee. I had to fax a bunch of supporting
documents to prove I was worthy of being considered for an
account. Then I held my breath and waited for several weeks.

Finally, I got the news that I was approved and could now sign a
long-term contract to allow them to charge me more high monthly
fees that I didn't fully understand. The one that was the most
mystical to me was the virtual terminal rental fee. This
company also REQUIRED me to pay a steep fee to have my order
form hosted on their secure server.

When I got my last merchant account, I filled out a simple online
form, paid less than $100, and had the account activated within
24 hours. The money I paid covered setting up the merchant
account, gateway, and virtual terminal. I could now process
transactions from anywhere in the world and it was great!

If you've never used a virtual terminal before, let me explain.
You can be on an airplane 40,000 feet above the earth. The person
sitting next to you can ask what you do. You explain, and he's
interested in getting your product. You can take his credit card
information, connect to your virtual terminal using your laptop
and the in-flight phone, and process the transaction while eating
your in-flight meal.

It's great, and I've always enjoyed having access to all of the
features of my merchant accounts. I just didn't appreciate the
fact that they seemed to try to deliberately confuse you during
the application process. They all used different terms making it
nearly impossible to compare features and rates. It seemed that
they didn't want you to fully understand the process or product.

Guess what... they probably didn't want you to understand because
that allowed them to rip you off for more.

Here are the facts:

If you pay more than $100 to get set up with a merchant account,
gateway, and virtual terminal you're paying too much.

The industry is very competitive so you should compare rates. If
you're don't get a clear explanation of the features you're
getting, go somewhere else.

When you pay those large application fees, most of that money is
commission for the agent or reseller. So don't fall for that ploy!

They need you as much as you need their services. Many of the
parties involved in the system make their money from the
transaction and monthly fees you pay. These fees differ from
company to company so you should compare. I suggest not paying
more that 2.35% per transaction.

After getting ripped off, and feeling victimized by the industry
for years, I decided to not take it any more. I cornered an industry
insider and picked his brain. He's set up merchant accounts for
both online and offline businesses for years. I got him on a
conference call and had people call in and ask any question they
wanted. He spilled the beans.

Even better, we recorded the entire conference call AND I want to
give you a copy of the recording from that call. It's simple,
you can grab the MP3 recording with my compliments at:
http://therealsecrets.com/free-merchant-account-teleseminar.html

Armed with this powerful information, you'll be able to compare.
You'll be able to make an intelligent decision instead of an
expensive mistake. It will be impossible for you to get ripped off
when getting a merchant account.

Knowledge is a very powerful business building weapon. Arm yourself
today!
-----------------------

Willie Crawford has been teaching others how to build an on-line
business since late 1996. Frequently featured in radio, magazine
and newspaper articles and interviews, Willie teaches the average
guy what the top marketers are doing but seldom talking about. For
example, Willie demonstrates the power of automated residual income
through his system at: http://ProfitAutomation.Com Don't miss it!

 

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4.) BIZ*TECH SAVVY SOLUTIONS
_____________________

"Forwarding Your Email"

===================

Let's say you decide to share the Insider with a friend.
What's the easiest way to do this? Just forward it. But how
do you make it happen?

Well, you could just click the forward button on your email
client. ("Client" is the techie-speak name for your email
program - you're using it right now to read this mail.)
But simply clicking and filling in an email address and
punching the Send button may cause problems.

Here's why.

If you include a short note to your friend, at least it's
obvious who the letter is from, and why. I mean, what if
they don't recognize your email address? Not saying they
won't, of course. It's just good manners. Plus, you may want
to include WHY you're sending the email.

When you forward an email to someone without an explanation,
it's like getting junk mail. At least that's the way I see
it!

Hey, let's try something. Right now, click your forward
button. You'll see the subject line is filled in for you.

Good.

Now type your own email address in the "To:" line.

Drop down to the body of the message, where you'll see this
letter. Click your mouse cursor on the first line in front
of the first character.

Now press the Enter key a couple of times to give yourself
some typing space, and type a short message. Like "Testing."
Or, "I'm forwarding this to myself."

When you're through, send the email. Then check your mail.
Some great voice will chime, "You've got mail!"

Very good. You've just tested your own email, and you know
you're able to forward. Now try forwarding to a friend.


MANY THANKS to The NEWBIECLUB
Don't know what I'd do without 'em!

http://www.newbieclub.com/?trendz
 

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5.) EZINE A*D*VERTISING DETAILS
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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

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ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com

_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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