OnLine Exchange e-zine
...A Realm of Information for the Avid Internet Marketer
November 24, 2003 Issn:1528-3992 - Circulation:28,000+

Copyright © 2003  All Rights Reserved

"If we all did the things we are capable of doing, we would
literally astound ourselves."
-- Thomas A. Edison

In This Issue...

1. Editorial-by Debbie Solomon
2. HeadLine Article:  Serious Business
3. Interactive Clas^sifieds
4. Biz*Tech Savvy Solutions- Your Task Bar/Start Menu
5. E-zine A*d*vertising Details
OnLine Exchange Directory & Information

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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.
 
URGENT NEWS for OnLine Exchangers:
 
We are more than aware of what is happening with the economy
lately.  I am sure you will find today's article very interesting. This
is the most crucial time of year for a*dvertising. However, because of
circumstances of our economy and struggling businesses,
The OnLine Exchange has decided to lend a helping hand to businesses
who would like to increase their a*dvertising campaigns, but the high dollars
just are not what they used to be.  In efforts to help businesses during
the busiest time of the year, we have slashed our prices astronomically
for a short time.  You can now get a spotlight solo a*d for as low as $40
and Top sponsor a*ds for as low as $15.  Check out these prices,
you will be AMAZED!
 
 
....
 
Don't Forget The Profit Zone;
An Exclusive Members Only Club
F*R*E*E for ALL OnLine Exchange Subscribers.
 
http://www.marketingtrendz.com
 
 
If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.
 
editor@online-exchange.com


Please forward this e-zine to all your friends and co-workers who might be interested!


Until Next time,
 
Debbie Solomon
editor of The OnLine Exchange Ezine

 

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2.) HEADLINE ARTICLE
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Serious Business

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It's no secret that the US economy has slowed down, but the stock
market does appear to be on the rebound. Thousands of companies
however, are still struggling, and are being forced to cut costs,
decrease benefits, and even lay off employees. Many of those who
lost their jobs, will try their hand at doing business on the
Internet.
 
It seems however, that lately I've been hearing a great deal
about the difficulty of doing business online. Put aside the
talk about the hype and the scams. They existed even before the
Internet was commercialized. They are however, becoming more
sophisticated with their promises of earning millions, but as
people become more experienced, they quickly see through them.
Fake email addresses, spam and broken dreams will continue to
abound until either legislation forces them to do business
ethically, or the well of suckers dries up which is doubtful.
 
Sounds pretty negative doesn't it. Under other circumstances, it
would be enough to put someone off trying to do business on the
net. But let's look at the positive side. I don't know about
you, but I've met some pretty fine people on the web. They are
honest, hard working and a pleasure to do business with. While
there are a few "bad apples" (and aren't there offline as well),
it's amazing how many friendly, helpful people there are out
there.
 
In the early nineties, before the entrepreneurial invasion of the
Internet, the only game in town was the proprietary Bulletin
Boards such as run by Prodigy. Anyone who "dared" become
commercial was summarily banned from the Boards, and "blacklists
of offenders" were actually shared between the Board Moderators.
But, as commercialism crept in, and the old Bulletin Boards
joined the ranks of the dinosaurs, a whole new strategy started
to evolve.
 
People have learned that you don't have to create something new
or re-invent the wheel to make money online. You can join an
affiliate program to get started with a minimum of capital, and a
decent income can be made. But the old saying "there's no such
thing as a free lunch" is even truer today.
 
Sure, you can advertise online for free, but except for isolated
instances, there is a catch. Forget the FFA (Free For All) sites
where you can post a free ad for your business. They get
thousands of submissions hourly, and most only keep the latest
hundred or so current, so your ad has a life measured in seconds.
 
How about the free ads you find in newsletters? If the
newsletter has content and a decent subscriber base, they are a
great deal. However, many times the only subscribers who receive
it are those placing the free ads. Once they check to see if
their ad is there, they "click away" and don't even see anything
else.
 
While you might not immediately learn how to advertise your
business, you quickly learn how not to. Email spamvertising is
simply a waste of time and money. If it is annoying to you, and
the ads are summarily deleted without being read, why waste your
money on a similar campaign.
 
Those who want to do business on the web, and are succeeding, are
evolving into a whole new breed of entrepreneurs. They learned
from the mistakes that are being made, and have developed a
business plan that is working.
 
So, what is the secret. It really isn't a secret, and it is as
obvious as the nose on your face. People are not stupid,
inexperienced maybe.- but not stupid. Treat them with the same
courtesy and respect you would like to receive, and you will be
amazed at the results.
 
Unfortunately, many would be entrepreneurs don't take their
business seriously, and will fail. This is not something you can
do when bored, and there is nothing good on TV that night. If
your bottom line is to succeed, you must take your online
business seriously, and the returns you receive will be in
proportion to the effort you exert.
 
-----
 
Did you know that subscribers to Bob Osgoodby's Free Ezine the
"Tip of the Day" get a Free Ad for their Business at his Web
Site? - http://adv-marketing.com/business/subscribe2.htm - For
information about building your computer, or technical support
questions, contact JP at: mailto:answerguy@comcast.net
 


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3.) INTERACTIVE CLASSIFIEDS
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4.) BIZ*TECH SAVVY SOLUTIONS
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Your Task Bar/Start Menu
 
 
The Start Menu on your Task Bar is where you start. Kind of like
turning the key in the ignition for the first time.
 
However, more advanced users know that the Start menu is really a
messy place, because there's so much packed into the Start menu
you'd need an entire book to explain it all.
 
There are two regions to the Start menu - the upper and lower.
 
The upper region is above the Programs item, and you can modify
what appears there. You can't do much with the appearance of
items below the Programs item.
 
Just like the desktop, the Start menu is actually a folder on
your hard drive, located in
 
\Windows\Start Menu.
 
Anything you add or remove from the Start Menu folder will show
up in the actual Start Menu under the Start button.
 
Quickly access the Start Menu folder by RIGHT clicking the Start
button and selecting Open or Explore. If you select Open, you'll
see the folder view. Select Explore, and you'll see the tree
view. (No - not a forest - an expanded menu!)
 
The easiest way to add an item to the Start Menu is to drag an
executable file (that's a file that ends with the file extension
".exe" like an ebook or software) directly into the
\Windows\Start Menu\Programs folder.
 
A shortcut (along with its icon, of course) is created on the
Start Menu.
 
 
 

Many thanks to the Newbie Club.  I'd be lost without them:
http://www.newbieclub.com/?trendz
 


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5.) EZINE A*D*VERTISING DETAILS
__________________________________

A*dvertise with The OnLine Exchange TODAY:
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EZINE BUSINESS DIRECTORY
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The OnLine Exchange is brought to you by MarketingTrendz.  Please visit our directory of resources for helpful information for your online business.  

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ONLINE EXCHANGE DIRECTORY & INFORMATION DATA
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PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
support@marketingtrendz.com


_______________________


DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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