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"The best computer is a human, and it's the only one that can be mass-produced by unskilled labor." |
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The
OnLine Exchange E-Zine |
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The OnLine Exchange is an Award Winning,
Top Rated Business Publication. -Our Focus: To bring you cost effective marketing strategies and implementation. -Our Goal: To provide you measurable results in business media and marketing operations. Please forward this ezine to all your friends and co-workers who might be interested! |
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¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯¯This EDITION of THE ONLINE EXCHANGE E-Zine is SPONSORED BY Our TopStar. Please take a moment of your time to see what they have to offer:
TopStar Sponsor:
________"How to easily and quickly grow your very own Email List
by at least 10,000 Subscribers for you to use anytime!"This report was selling for $19.97 but is now F*R*E*E.Send a blank email to
mailto:formulaforprofit@getresponse.com?Subject=A01
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1.) EDITORIAL
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A "Warm" Welcome to All our New Subscribers.
I have been reading up on this new business called, "Habeas".
There is much controversy about this company. And you will
not believe your eyes, when you read what is happening.
You need to read these articles revealing the MASSIVE CON about to happen to every Internet user in the world, please read this series of articles. It will - it SHOULD - make
your legs buckle with disbelief and anger. The link is at
http://www.i-cop.org/habeas/**VERY IMPORTANT!!You also need to read the petition online at the URL below.
You'll find directions there for signing. PLEASE - I'm
BEGGING you - make your voice be heard in Washington!
http://www.i-Cop.org/habeas/petition.htmIf we don't ACT and NOW there may be NO small businesses
that can afford to survive on the Internet! GO NOW!Onto some more important business....
We have some great articles, tools and resources
available to you in each and every edition of The OnLine Exchange. So don't forget to read ALL OF THEM! If you do happen to miss one or two editions, don't worry, we have every single publication in our archives for you.PARTNERS-2-SUCCESS is really making a big hit.
This membership is a necessity for online marketers.
It can cost you a fortune online to get the tools, advertising,
and valuable digital software. But it doesn't HAVE to cost you
a fortune. Not when you are a member of PARTNERS-2-SUCCESS.Join today and get huge discounts on Ezine A*d*vertising, tons of
Valuable Digital Software with FULL Resale Rights all for F*R*E*E, and a ToolBox of Marketing Services at huge discounts. You can't go wrong!If you would like detailed information of what specific services,
ezines, and software is available, just drop us an email at:
sales@marketingtrendz.comDon't Forget The Profit Zone;Until Next time,
An Exclusive Members Only Club
F*R*E*E for ALL OnLine Exchange Subscribers.
http://www.marketingtrendz.com
If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.
editor@online-exchange.com
Debbie Solomon
editor of The OnLine Exchange Ezine
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2.) HEADLINE ARTICLE
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«¤»¥«¤»§«¤»¥«¤»§«¤»¥«¤»§«¤»What Happened? Troubleshooting Poor Response from A*d Campaigns
by Diane Hughes (c) 2003
http://www.probiztips.com
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Too many small business owners today run a*d campaigns that get little to no results, and they have no idea why. When you have the knowledge to troubleshoot the poor responses, you also have the knowledge to make the needed changes so that - next time - your sales improve! Let's take a look at the breakdown of an a*d campaign, and how to determine what went wrong.Response vs. ResultsIt's important to understand the difference between response rate
and results. When a customer takes the action you want him/her to take (i.e., clicking to your site, calling your 800 number, etc.), then you've achieved "response." This does NOT mean you've made a sale. The response rate of your a*d campaign can be high without ever selling one product or service."Results," on the other hand, are the sales you make in
conjunction with the response rate. When a customer takes the
action you want him/her to take AND buys your product/service,
then you've achieved results.No ResponseWhen you get little to no response, chances are that one of two
things happened. One - your a*d was poorly written and didn't
generate enough interest to excite the customer to take action;
or two - the a*d didn't reach your preferred target customer.How do you determine which one is the culprit? Test! Use the
same a*d, but place it in a different ezine or on a different Web
site. If response rate improves, you know the a*d is most likely
fine, but the audience exposure was off. If the response rate
does not improve, it's probably best to rewrite the headline, the
a*d, or both.Response But No ResultsIf you run an ezine a*d, banner a*d, etc., and get responses
without making any sales, the most probable theory is that your
supporting a*d copy or offer is not doing its job. Ezine a*ds,
banner a*ds, and the like will never make a sale on their own.
The customer is almost always going to be directed to click back
to your Web site. If the copy/design of your a*d is working, but
no sales are being made, take a good look at the copy or design
of your site. Chances are that *it* could be costing you sales.Again, testing is the key. Change a headline, add links that
direct to "more information" pages, and so on. Run the a*d again, and see if your results improve.You'll notice that in either case, testing is the recommended
course of action. So many small business owners get in a hurry
and neglect to test their a*ds. While it may seem costly to run
an a*d, change an a*d, and run it again - the truth is that running
unproven a*ds all across the 'Net without gaining any return on
investment (ROI) is a huge waste of money.Yes, it does take a good deal of time. Yes, it can cost
additional money. However, once you've taken the time to test an a*d, and the copy on the supporting Web site that customers will be directed to, you'll be in a much better position to ensure
consistent sales from your campaigns.Diane Hughes is an accomplished Internet entrepreneur and editor of the popular ProBizTips Newsletter. Subscribe to her newsletter for more tips, tricks, and secrets of the trade -- plus get HUNDREDS of eBooks, software, and tools just for subscribing!
http://www.marketersdream.com/diane
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3.) BRAIN BUSTERS
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mousetrapping
A technique that forces a user to remain on a specific Web site
by not allowing the user to leave the site. Whenever the user
tries to leave the site by closing the browser window or going to
a new URL, the site that is mousetrapping will automatically open
a new browser window with its URL or not allow the browser to go
to the new URL. Some mousetraps only will open a limited number of new browser windows and eventually will let the persevering user leave the site; other mousetraps will open new browser windows a*d infinitum, and the only way to get out of the trap is to press "Ctrl+Alt+Del" to end the task or reboot the computer if that fails.
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4.) INTERACTIVE CLASSIFIEDS
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I am seeking to work with networkers in U.S.A.
and Euro zone etc. Find out about our training
system.
anmurphy@iol.ie......F*R*E*E eCourse! "P" Your Way To Online Business Success"
with Products, People, Promotion, Pricing, Persistence and Profits!
Subscribe for F*R*E*E! Just send a blank email
mailto:marketplaceinfo@listwarrior.com§«¤»¥«¤»F*R*E*E REPORT: How to get 5 money making websites
in 29 minutes without spending a fortune!
A great way to get started or add to your online
business. http://www.jointadventures.com§«¤»¥«¤»Earning $100,000 a year is just as easy as
earning $15,000 when you know how!
http://www.quickinfo247.com/7897835/free§«¤»¥«¤»WHAT DO YOU NEED TO SUCCEED?
Multi-flexible, unlimited usage tools!
Educational videos! Technology at it's BEST.
Training on how to use them all!
http://www.etecs.net/ceaster
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5.) INFO MARKETING TOOL
_____________________XenoBarHow many times have you clicked a link only to find yourself
besieged with windows spawning yet more windows? XenoBar, which appears on your Internet Explorer toolbar, lets you decide if you want to see pop-ups and ads in new browser windows. Select the options to either monitor or suppress the appearance of new windows, and you can also choose to have your browser ignore mouse-over messages.XenoBar works with Internet Explorer only.
Version: 1.15d
Price: Free trial $25 to keep
Download XenoBar now at:
<http://www.s-studio.net/xenobar/>[Back to the Table of Contents]
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6.) EZINE A*D*VERTISING DETAILS
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7.) MARKETINGTRENDZ DIRECTORY
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MarketingTrendz
http://www.marketingtrendz.com
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Ezine Creation Services
http://www.ezinetrendz.com
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PARTNERS-2-SUCCESS
http://www.ezinetrendz.com/partners2success.htm
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Article Submission Services
http://www.ezinetrendz.com/articlesubmission.htm
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The S*C*A*M*INATOR REPORT
SUBSCRIBE TODAY: http://www.scaminator.com
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Articles-to your-InBox
http://www.ezinetrendz.com/publishers.htm
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ProofReading Services
http://www.ezinetrendz.com/proofreading.htm
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C.O.B.R.A.
http://www.scaminator.com/cobra.htm
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Parents Time-Out
http://www.parentstime-out.com
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Professional Web Design
http://www.marketingtrendz.com/royaldesigns.htm
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8.) ONLINE EXCHANGE INFORMATION DATA
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PRIVACY POLICY-
ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.
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CONTACT INFORMATION-
Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com
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DISCLAIMER-
THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.
All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.
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