"Each day comes bearing its own gifts. Untie the ribbons."
- Ruth Ann Schabacker

The OnLine Exchange E-Zine
...A Realm of Information for the Avid Internet Marketer
ISSN: 1528-3992 -- Circulation: 40,000+
© Online Exchange...December 20, 2002

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The OnLine Exchange is an Award Winning, Top Rated Business Publication.
-Our Focus: To bring you cost effective marketing strategies and implementation.
-Our Goal: To provide you measurable results in business media and marketing operations.
Please forward this ezine to all your friends and co-workers who might be interested!

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This EDITION of THE ONLINE EXCHANGE E-Zine is SPONSORED BY Our TopStar. Please take a moment of your time to see what they have to offer:


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IN THIS ISSUE:


1.  Biz Thought - What Makes Life 100% ?

2.  Editorial-by Debbie Solomon

3.  Parents Time-Out - Grow a snowflake in a jar!

4.  HeadLine Article- Freddie Feature vs. Bonnie Benefit

5.  Interactive Classifieds

6.  Ezine Advertising Details

7.  Biz*Tech Savvy Solutions

8.  MarketingTrendz Directory



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1.) BIZ THOUGHT
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What makes life 100%?
 
If:
A B C D E F G H I J K L M N O P
Q R S T U V W X Y Z
is represented as:
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
16 17 18 19 20 21 22 23 24 25 26.
 
Then:
H A R D W O R K
8 1 18 4 23 15 18 11 = 98%
 
K N O W L E D G E
11 14 15 23 12 5 4 7 5 = 96%
 
But,
A T T I T U D E
1 20 20 9 20 21 4 5 = 100%
 
So, it stands to reason that hard
work and knowledge will get you
close, but attitude will get you there.
 

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2.) EDITORIAL
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Hello Exchangers, 


A "Warm Welcome" to all our new subscribers.

I don't know what is wrong with me lately.
Normally I go to bed at 11pm and I am up at 6am.
Lately, I literally jump out of bed at 7am, start
the coffee and rush around like a maniac in order
to get my son ready for school.  And there is nothing
worse than having to rush in the morning.  I like to sit
at my computer, when everyone is sleeping, with my
cup and java.  I relax, check my email and do my
correspondence.  NOT this past week or two.
 
So last night I went to bed at 9:30pm.  I was wide
awake at 6:30 this morning.  It was so nice to have time
in the morning to do my stuff.  But, boy that is having to
go to bed real early!  I like staying up to watch the news
and stuff.  My inner alarm is broken.  So I guess until
it is fixed, I better get used to the early bedtime.  At least
my son doesn't complain at bedtime.  I go too. lol  :)
 
 
Now, enough of my babble.  I need your help...
The Partners-2-Success Program is steadily
growing.  We have added many new ebooks,
and digital software.  However, we need YOUR HELP
in order to continue to grow.
 
If you publish and ezine or newsletter and you would like
to offer a discount to all P2S members, then please fill out
this form.  It is GREAT exposure for your publication:
 
http://www.ezinetrendz.com/partners/publishersform.html
 
If you have a business product or service that you would like
to offer our P2S members at a discounted rate, please fill out
this form:
 
http://www.ezinetrendz.com/partners/serviceform.htm
 
If you would like to know what Partners-2-Success is ALL
about, and possibly become a member, click here:
 
http://www.ezinetrendz.com/partners2success.htm
 
 
Does Your site have the C.O.B.R.A. SEAL?
If not, fill out the application TODAY:
http://www.scaminator.com/cobra.htm
 
 
If you would like a summary of all the tools, free digital
products, services and ezines that are participating in
PARTNERS-2-SUCCESS, then email us at:
 
sales@marketingtrendz.com/?subject=p2sdetails
 

YOU HAVE A GREAT WEEKEND!


...Until Next Time,
Debbie Solomon
editor of The OnLine Exchange

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3.) PARENTS TIME-OUT
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Time Out for Parents

Welcome Parents. It is time for a little Time-Out. Running an online business or working outside of the home takes much time and effort away from your family.
This weekly feature is committed to helping parents take back that quality time and devote it more fully to spending it with their children.

Check out this week's features:

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Time Out for the Week - Grow a snowflake in a jar!
What's for Dinner? - Chicken Dumpling Pie
Just for You - Ages & Stages - Individual Differences
Site of the Week - Go to the zoo

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Follow the link below to see what it is all about!  You owe it to yourself and your children!

http://www.parentstime-out.com

This page is designed to be simple and easy to follow.  Our goal is to keep it short and simple each week, allowing you to maximize your family time.

You can find all of our Time Out editions archived at http://www.parentstime-out.com/archives.htm


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4.)  HEADLINE ARTICLE 
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FREDDIE FEATURE VS BONNIE BENEFIT
........by Gloria Reibin

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Freddie Feature and Bonnie Benefit sign up as
new distributors for the Whatchmacallit Widget Company.
The Company announces a contest
for the distributor who both sells the most
Whatchmacallit Instigators, their new high tech
product, and sponsors the most new distributors.
 
Freddie and Bonnie attack this challenge with
the zest found only in brand new distributors.
 
Freddie devours the information he can find on
the Company, then blasts the Internet Safelists
and Classified Ad sites with his ads announcing:
 
"Whatchmacallit Instigator, 3 years in the making
New High Tech Product Revolutionary 12X3
Matrix Rotating Compensation Plan CEO, Bill
Blotchy, formerly with the XYZ Company
Hurry, Get in on Top"
 
Freddie sits at his computer and waits for the
responses and waits and waits and waits and . . .
 
Bonnie orders the product. When it arrives she
follows the instructions and tries it out. She thinks
awhile, then writes her ad and sends it her paid
safelists.
 
"I couldn't believe what the company was saying
about their new Whatchmacallit Instigator, so I
tried it myself and guess what? Everything they
say is TRUE.
 
"You click a button on the Instigator and blow a
small breeze into you face. Your wrinkles disappear instantly. You
look 10 years YOUNGER.
 
"Not only that, you push another button and blow
the breeze into the gas tank of your car and it runs
like a breeze. You don't have to buy any more gas, EVER.
 
"You push a third button, dial it to your preferences,
point it at a steak and it cooks it the way you want
it in 30 SECONDS.
 
"Think of all the time you'll save. More time for your FAMILY.
 
"Become a distributor of this product and you'll
enjoy an EARLY RETIREMENT."
 
Bonnie is deluged with orders and requests for more information.
Bonnie wins the contest. Why?
 
What's the difference between Freddie Feature's
ad and Bonnie Benefit's?
 
Isn't it too obvious? Freddie has emphasized features
of the company whereas Bonnie stressed benefits. She answered the
question "What's in it for me?"
 
In order to be successful in any kind of marketing
you must answer that question and let people know
how the product or service can benefit them. If the response to your
ad is "so what?" they will neither
buy your product nor join your business.
 
So start thinking "BENEFITS!"
 
Sorry folks, the Instigator isn't real, but if there're
any inventors out there, put me on your mailing list.
 
(c) Gloria Reibin May 27, 2000
 
******************************************
Gloria Reibin, owner of Advantage E-Com, likes
to help people. Her site is: http://advantageecom.com
 
Subscribe to FREE Advantage E-com CyberMarketing Ezine, send a blank
email to mailto:subscribe@advantageecom.com


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5.)  INTERACTIVE CLASSIFIEDS
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Are you giving your money to the phone company? Send a blank
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You will be shocked at the billing tactics of the phone company.
Report includes tips to maximize your talking dollar.
HorizonNet Communications: http://www.alllongdistance.com
 
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It works! Sleep N Slim is now available for a more natural approach.
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Variety is the spice of life so order NOW!
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A marketing system so simple, even
beginners can make money the first day!
http://www.margaretwilliams.go-is.com

 

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6.) EZINE ADVERTISING DETAILS
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HOLIDAY ADVERTISING PACKAGES ARE NOW AVAILABLE!
-Tremendous Discounts!
-Quality Exposure
-Over 40,000 subscribers waiting to see what YOU have to offer!

http://www.online-exchange.com/holidayads.htm

Do You Have a Business or Website?
Then you NEED ADVERTISING! 

The OnLine Exchange is here to assist you
with Advertising that gets results!

Your success starts right here:

http://www.online-exchange.com/advertising.htm

Take advantage of our Established Ezine and YOUR AD
could be seen by over 40,000 Subscribers as soon as
this week. Start YOUR Success Story Today!

http://www.online-exchange.com/advertising.htm



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7.) BIZ*TECH SAVVY SOLUTIONS
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Quick Windows Shutdown
 
Several years ago, we shared this "Tip" but it is worth repeating
for our new subscribers, and those who may have lost it. How
would you like to be able to shut down Windows with one mouse
click instead of three?
 
1. Right-click any blank area of the desktop.
 
2. Choose New and then Shortcut from the shortcut menu.
 
3. In the Command Line box, type: Save some time and copy and
paste this into the command line.
 
c:\windows\rundll.exe user.exe,exitwindows
 
4. Click Next.
 
5. Name the new shortcut Shutdown Windows!
 
6. Click Finish.
 
A new "Shutdown Windows!" Icon appears on your desktop.
 
Double-click it, and Windows shuts down instantly. I use this
myself and keep it in the upper right hand corner of my Desk Top,
so it is easy to find.
 
=================
Did you know that subscribers to Bob Osgoodby's Free Ezine
the "Tip of the Day" get a Free Ad for their Business at his
Web Site? Great Business and Computer Tips - Monday thru
Friday. Instructions on how to place your ad are in the
Newsletter. Subscribe at:
<http://adv-marketing.com/business/subscribe2.htm>
 

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8.) MARKETINGTRENDZ DIRECTORY
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MarketingTrendz
http://www.marketingtrendz.com 

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Ezine Creation Services
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Article Submission Services 
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The SCAMINATOR REPORT
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Articles-to your-InBox
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ProofReading Services
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C.O.B.R.A.
http://www.scaminator.com/cobra.htm

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Parents Time-Out
http://www.parentstime-out.com

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Professional Web Design 
http://www.marketingtrendz.com/royaldesigns.htm


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ONLINE EXCHANGE INFORMATION DATA
____________________


PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________


CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com


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DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of 
publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by
the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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