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1.) BIZ THOUGHT
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Mind Exercises

Physical exercise is good for you.
I know that I should do it daily, but
my body doesn't want me to do too
much, so I have worked out this
program of strenuous activities that
do not require physical exercise. You
are invited to use my program without
charge.

01) Beating around the bush
02) Jumping to conclusions
03) Climbing the walls
04) Swallowing my pride
05) Passing the buck
06) Throwing my weight around
07) Dragging my heels
08) Pushing my luck
09) Making mountains out of molehills
10) Hitting the nail on the head
11) Wading through paperwork
12) Bending over backwards
13) Jumping on the bandwagon
14) Balancing the books
15) Running around in circles
16) Eating crow
17) Tooting my own horn
18) Climbing the ladder of success
19) Pulling out the stops
20) Adding fuel to the fire
21) Opening a can of worms
22) Putting my foot in my mouth
23) Starting the ball rolling
24) Going over the edge
25) Picking up the pieces

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2.) EDITORIAL
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Hello Exchangers,

A "Warm Welcome" to all our new subscribers.

Thank you all so much for all your support and patience
during this very trying time of switching listservers. We now
have a listserver that we KNOW is capable, reliable, and
more than efficient for our publication. In fact, with all the
searching around we have done over the past few weeks,
we feel more at ease with this listserver than any other one.
The programmer, Matt, is very laid back, confident, and
really knows what he is doing. Matt is the owner of
MarketTrends.net. He has many other services available
to the online marketer. If you want someone who knows
what they are doing and is reliable and trustworthy, then
I suggest you stop by his site today:

http://www.markettrends.net

It is hard to find someone you can feel comfortable working
with and who knows what they are doing. We recommend
his services highly!

Please remember, if your browser does not support HTML, OR,
if you are getting plain text and would prefer HTML then let us know, so we can switch you over to the other version. Just drop me an email at:
editor@online-exchange.com

Because we appreciate how patient you have been through all
this, we would like to extend a little THANK YOU by offering you
ANY REGULAR ADVERTISING PACKAGE AT A 30% DISCOUNT. We have available slots for solo ads, sponsor ads and classified ads for as early as this coming week. However, space is limited, so please RUSH OVER TO:

http://www.online-exchange.com/discountads.htm

Because of the outrageous savings, and space filling up so quickly, this offer is only available until Sunday, 12 NOON, est., November 24, 2002.

We hope this will make up for the inconvenience we have caused you.

YOU HAVE A GREAT WEEKEND!

...Until Next Time,
Debbie Solomon
editor of The OnLine Exchange

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3.) PARENTS TIME-OUT
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Time Out for Parents

Welcome Parents. It is time for a little Time-Out. Running an online business or working outside of the home takes much time and effort away from your family.
This weekly feature is committed to helping parents take back that quality time and devote it more fully to spending it with their children.

Check out this week's features:

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Time Out for the Week - Pressed Leaves Placemat
What's for Dinner? - Crockpot Chicken Cordon Bleu
Just for You - Cute Kids
Site of the Week - Math Whale
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Follow the link below to see what it is all about! You owe it to yourself and your children!

http://www.parentstime-out.com

This page is designed to be simple and easy to follow. Our goal is to keep it short and simple each week, allowing you to maximize your family time.

You can find all of our Time Out editions archived at http://www.parentstime-out.com/archives.htm

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4.) HEADLINE ARTICLE
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Is Your Business a Chameleon or A Sore Thumb
Linwood R. Johnson
(c) 2002 copyright
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That is a strange question that you have probably
never been asked before but your answer will tell
you a lot about where you are going with this internet
thing.

A Chameleon or a Sore Thumb?

Which one do you think your business SHOULD be?

If you plan to make a REAL income on the internet,
your reply is that your business SHOULD be a BIG, RED,
SWOLLEN THUMB!

If it is not a "sore thumb" right now, you are going
to want to "swell it" as soon as you can. In this article,
you will reveal why you want a "sore thumb" and some
things you can do to get it.

First of all, lets talk about chameleons and the chameleons
of internet marketing. What are chameleons generally known
for? They are known for blending into their environment.

They blend in so well that you can't see them in the trees.
You can't even see them in the grass. As a matter of fact,
they are embedded so deep into their surroundings that the
only way you can see them is if YOU ARE LOOKING FOR THEM!

When you blend this concept with internet marketing, you
will see that being a chameleon online is going to have
you scraping pennies for quite a while. There are literally
BILLIONS of webpages on the internet and if your site
(and/or offer) looks like everyone else's, why should
a new customer take advantage of your offer?

The "Sore Thumb", on the other hand, has a Unique Selling
Position that makes them STICK OUT. Something that is
different than the chameleon in the next tree.

There are a few things that you can do to make your business the "SORE THUMB" of your market. It's really as limited as your imagination and the good part about imagination is that it is UNLIMITED!

Here are three things that you can implement TODAY to start "the swell".

1) Try to write as much of your own copy as possible.
Your subscribers like to hear from you. They want to know
how you feel about a product that you are asking them to
check out. By writing your own ads, people will get to know
you and are more likely to buy from you if they feel they
know you.

NOTE: Today, I saw the SAME EXACT ad
for the SAME EXACT product in one eZine 3 times.
I wonder who won that one?

2) Offer a benefit to your customers that your competition can't
(or won't). Lets say that Site A and Site B are
selling a piece of software that cloaks affiliate links
from being stolen so you can keep more of your commissions.

Site A is selling their software to the public for $34.95
and are offering a eBook that WAS hot 12 months ago for a bonus. The software is good and the sales copy is pretty good, so it interests customers that arrive at the site.

Site B is selling their software for the same $34.95 and
it does the EXACT SAME THING as Site A's product. The difference is that Site B is offering two new eBooks and a free autoresponder. To the customer, Site B's offer STICKS OUT like a "sore thumb". The customer feels that they are getting more "bang for their buck" so guess who gets the buck!

3) Make sure that you are servicing your customers. So
many business owners on the internet miss this point and
it really does say a lot about your business. If someone
has a question, comment, concern, or whatever about you
and your business... GET BACK TO THEM as soon as you can.

When a customer (or prospective customer) sees that there
is a REAL person behind the HTML, it makes you STICK OUT because your customers can see that you care and they feel like they know you.

To wrap up, you can make your internet empire as large
or as modest as you want to. In order to make a REAL income online, you are going to have to make it a point to "swell your thumb" and make it STICK OUT to the rest of the net.

Don't be another "me too" company.

You know, the chameleon that says:

=> "I sell software.. me TOO!"

=> "I sell eBooks... me TOO!"

=> "I'm not making ANY money online.. me TOO!"

====================================
Be one of the special 1000 to get your hands on the
Exclusive Manual "5 Dirty Lies of Internet Marketing"
by Linwood R. Johnson at no cost to you TODAY and reveal
the online conspiracy that is sabotaging internet careers
worldwide. => http://www.theenterprisebmu.net/dirtylies
AOL, Click Here
=====================================

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5.) INTERACTIVE CLASSIFIEDS
__________________________

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Dying to learn the secrets to scoring big money from
your newsletter? Wish you could explode your reader
count? Want to see how to make your e-zine stand out
from the crowd? "e-Publishing Today" is jam-packed
with tips, tricks, and secrets for e-zine success.
To subscribe mailto:subscribe-epubtoday-tba@charlesdavidson.com

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LIVE COACHING AND THE RIGHT BUSINESS MAKES YOU MONEY
http://garyshawkey.com/guarantee/index.php?id=11719
We'll Show you how! We have EVERY means to help you,
from business opportunities, to marketing tools and
systems, to Live Coaching and Training, and more!
http://garyshawkey.com/guarantee/index.php?id=11719

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You've NEVER seen THIS Before!
Everything you need to succeed on and offline in ONE
place! Not only that, but you are assigned a person
to help you as well. Have you EVER seen THIS before
ANYWHERE? http://www.adminder.com/c.cgi?Lylac&powerful

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How To Get 1 MILLION VISITORS FREE On Your Web Site
Without Paying A Dime In Advertisement!
http://users.skynet.be/sky38565/freehits.htm
PS: HURRY..these secrets will be shared for a limited time!

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L@@K WHAT HAPPENED TO ME!:)
_______________________________________
I retired from full time work in under 6 months with
Tahitian Noni Juice! Find out how it's helping people
http://www.nonileads.co.nz

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PROVEN TO GENERATE MONEY
"If I could show you a way to turn a short-term
commitment of $50 per month into a potential long-term
financial gain of a five figure income, would this be
of interest to you?"
http://marketsolutions2000.bizland.com/goldline/id5.html
mailto:happyfacepatti@aol.com

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6.) EZINE ADVERTISING DETAILS
__________________________________

HOLIDAY ADVERTISING PACKAGES ARE NOW AVAILABLE!
-Tremendous Discounts!
-Quality Exposure
-Over 35,000 subscribers waiting to see what YOU have to offer!

http://www.online-exchange.com/holidayads.htm

Do You Have a Business or Website?
Then you NEED ADVERTISING!

The OnLine Exchange is here to assist you
with Advertising that gets results!

Your success starts right here:

http://www.online-exchange.com/advertising.htm

Take advantage of our Established Ezine and YOUR AD
could be seen by over 35,000 Subscribers as soon as
this week. Start YOUR Success Story Today!

http://www.online-exchange.com/advertising.htm

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7.) BIZ*TECH SAVVY SOLUTIONS
__________________________________

Filtering Email

I don't know about you, but I get so much junk email (spam) every day that I had to find a way to find the things I need to see,
and make sure I didn't accidentally delete them.

Most email packages allow you to set up folders. The better
packages allow you to create filters that will automatically
place identified incoming mail into folders.

For example - any personal email I want to receive, goes into a
"Personal" folder. I simply create a filter with their email
address as the key, and "bingo" it automatically goes in my
personal folder. I set up a filter for each person I correspond
with that is not business related.

All business related email is shunted into the appropriate
business folder. When I do get email, that folder is
"highlighted" so I know exactly what I've got. My "In Basket" is
then a "piece of cake" as the majority of the stuff there is pure
"spam". It takes some time to develop all the filters, but in the
long run it is worth it.

If your email package won't support filters, go to our web site
at: http://adv-marketing.com/business/freebie.htm and grab a free
copy of the Eudora Software. And if your ISP, such as AOL
doesn't support a reader like this, get yourself a free email
account, and use Eudora with their email package.

=================
Did you know that subscribers to Bob Osgoodby's Free Ezine
the "Tip of the Day" get a Free Ad for their Business at his
Web Site? Great Business and Computer Tips - Monday thru
Friday. Instructions on how to place your ad are in the
Newsletter. Subscribe at:
< http://adv-marketing.com/business/subscribe2.htm >

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8.) MARKETINGTRENDZ DIRECTORY
______________________

MarketingTrendz
http://www.marketingtrendz.com

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Ezine Creation Services
http://www.ezinetrendz.com

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PARTNERS-2-SUCCESS
http://www.ezinetrendz.com/partners2success.htm

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Article Submission Services
http://www.ezinetrendz.com/articlesubmission.htm

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The SCAMINATOR REPORT
http://www.scaminator.com

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Articles-to your-InBox
http://www.ezinetrendz.com/publishers.htm

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ProofReading Services
http://www.ezinetrendz.com/proofreading.htm

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C.O.B.R.A.
http://www.scaminator.com/cobra.htm

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Parents Time-Out
http://www.parentstime-out.com

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Professional Web Design
http://www.marketingtrendz.com/royaldesigns.htm

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ONLINE EXCHANGE INFORMATION DATA
____________________

PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed to this Ezine will Receive it. We are 100% Opt-In. We will NEVER provide our subscriber list to ANYONE. We respect the privacy of our readers.

______________________

CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com

_______________________

DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current view of MarketingTrendz on the issues discussed as of the date of publication. Because MarketingTrendz must respond to change in market conditions, it should not be interpreted to be a commitment on the part of MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of any information presented after the date of
publication. Information provided in this document is provided "AS IS" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose and freedom from infringement. The user assumes the entire risk as to the accuracy and the use of this document.

All opinions and viewpoints in each editorial of The OnLine Exchange Ezine is expressed solely by
the editor and writer, Debbie Solomon. The opinions set forth by the editor is not necessarily an interpretation of viewpoints made by the company.

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