8-5-2002 MarketPlace Edition

"To win you've got to stay in the game."
~Claude M. Bristol

=*-=*-=*-=*-=*-=*-=*-=*-=*-=*-=*-=*-=*
The OnLine Exchange E-ZINE...
http://www.marketingtrendz.com
ISSN: 1528-3992 / circulation: 32,000+
(c)Online Exchange...August 05, 2002
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The OnLine Exchange is an Award Winning,
Top Rated Business Publication of MarketingTrendz.

-Our Focus: To bring you cost effective marketing strategies
and implementation.
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and marketing operations.

Please, forward this ezine to all your friends
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______________________________________________________

IN THIS ISSUE:

1. Free-For-All

2. Editorial-by Debbie Solomon

3. HOT OFF THE PRESS: Putting Your Game Plan Together

4. Token of Trivia

5. Interactive Classifieds

6. Brain Busters - Drivers

7. Info Marketing Tool - MailWasher

8. HOW to Advertise with The OnLine Exchange Ezine

9. MarketingTrendz Resources & Services

10. OnLine Exchange Information Data

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1.) FREE-FOR-ALL
_______________________

TopSales 1.0 free

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2.) EDITORIAL
___________________

Welcome to our Monday Edition of The OnLine Exchange Ezine.

I would personally like to
thank each and every subscriber for helping us make
The OnLine Exchange Ezine such a great success.
Your continued support is gratefully appreciated.

I don't know if you noticed this, but The OnLine Exchange
now has over 32,000 subscribers. We are working diligently
to build an ezine that will benefit more and more people
each passing week. Though this ezine has been in publication
since July, 1999, that does not mean that we stopped striving to
improve our ezine. We pour ourselves into keeping it up to date
and adding new features on a regular basis- all to keep you
interested in our ezine.

Your suggestions, your concerns, and your input
is very important to us. It helps us maintain and continue
to build a successful ezine. So, please, we would love to
hear from you:
editor@online-exchange.com

By the way...32,000 subscribers means that 32,000 people
could be viewing YOUR AD. So don't forget to advertise
with us today. Our Sizzlin' Summer Ad Specials are really
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I would like to welcome all our new subscribers.
Please take a few moments to visit our Profit Zone.
This is a FREE Members Only Club exclusively for
OnLine Exchange Subscribers.

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In The Members Only Club!

If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.

editor@online-exchange.com

Until Next time,

Debbie Solomon
editor of The OnLine Exchange Ezine

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3.) HOT OFF THE PRESS**

===================================
Putting Your Game Plan Together
(c)2002 by Lois R. Thompson
==================================

Are you shooting in the dark or do you have a well-organized and
effective game plan in place for achieving your life's goals?

Let us say that you have been planning the vacation of your
dreams. You find yourself so excited that you pass most of your
time daydreaming about the fun you will have the things you will
do on your trip rather than making a detailed plan. The
departure date rolls around and you are all packed and ready to
go. You arrive safely at the airport only to realize that you
cannot find your departure gate because you do not know what
your flight number is and to make matters worse - you cannot
remember what airline you booked with. At this point you are not
even sure if you were to fly to Vienna first or to Geneva. This
is the beginning of your dream vacation of a lifetime.

Of course, you would never actually allow such a scenario for
your dream vacation. Yet, so many people treat their business in
just that manner. Lack of planning and disorganization combined
will not produce the results we desire.

Putting you game plan together is a critical element to your
success. Your game plan is simply your business plan. Consider
your game plan the foundation of your business. Without a
foundation the business cannot stand.

To formulate your game plan you need to create a workable plan
and then you need to CONSISTENTLY work that plan. Creating this
plan will be one of the most rewarding things you ever do. You
will feel a sense of accomplishment when you can see the fruits
of your labor after working your plan. There is something very
satisfying about making a commitment, sticking with it and
seeing the results.

Most people who start a business online do so by leaping in,
without any real commitment, a sense of direction or any real
understanding of the implications associated with success or
failure. Many gain that understanding later, usually at a great
cost.

Most of the Web's "Newbies" are excited about the obvious
potential of "Working From Home.Income Potential", but don't
have a clue as to how they can turn that potential into real
income. On the other hand, there are the "Professionals" who
have mastered the critical skills that bridge the huge gap
between potential and reality.

While the Professional are busy mastering their skills and
reaping great wealth, the Newbies most of whom are barely
earning enough to maintain their online expenses) are becoming
discouraged by the lack of accomplishment and consequently jump
from one business opportunity to the next in utter frustration.

Currently, I spend a good deal of time in New York where there
are tons of skyscrapers. Can you imagine what would happen if
the visionaries who developed those skyscrapers did not take the
time to develop a plan or a blueprint to lay the foundation for
each of those skyscrapers? The end result would be unspeakable.
The same is true for your business. If it is to last the test of
time and achieve your goal, you will be required to lay your
foundation.

So, get yourself a cup of tea, hit the recliner and get your
notebook ready. You're going to write a few things down. Do not
forget it is important to write things down as writing some how
locks things in more than just thinking about them. It is after
all, scientifically proven that the exercise of writing has a
significant effect on the neurological system.

You game plan should be clear, simple and direct. Its focus
should be on where you are going, when you will arrive there and
by what means you will get there. Remember, you are going to
need to journal for this.

Are you ready? Great! Let's get started!

Formulating Your Plan

Know that the game plan that you commit to will set you free if
you take action and give it your best effort.

At first you will formulate a long-term plan. Then working
backward from that long-term plan you will create a daily plan.
You will know exactly what you want and see clearly how you are
going get it.

Construction of the plan:

Write in your journal exactly where you would like to be in 5
years. Immediately under that write in big bold letters, "I
COMMIT TO DOING WHAT IS REQUIRED OF ME TO ACCOMPLISH MY GOALS".
Keep things simple.
In constructing you plan you are going to begin working backward
from a long-term plan to a daily plan. You need to create a list
daily - your "Things To Do Today" list. With this you will know
exactly what is required of you on a daily basis to get where
you want to be and how you are going to go about getting on
there in small steps.

We will call five years the span of your long-term plan. So
working backward from there you should have the following
increments:

Your Five-Year Plan

Your Three-Year Plan

Your One-Year Commitment

Your Next 90 Days

Your Weekly Plan

Your Daily Plan

Your Five-Year Plan:

Most of us cannot wait. Five years may seem like a very long
time, but if you think about it, what were you doing the last
five years? Does it seem that they have just whizzed by? Doesn't
seem that long, does it?

Your Five-Year plan should be a clearly defined vision of where
you want your life to be in five years. What is it that you want
to accomplish in this period of time? By diligently working your
plan you can expect to arrive at that destination on schedule or
early.

Five years is a good time frame for achieving one's long term
goals. Some of you will do it much faster and some will do it
slower, while some will not do it at all. You are going to
accomplish this goal one step at a time. Your accomplishment of
your goals - short-term or long-term - will depend on your
personal level of commitment.

Your One-Year Plan:

Since achieving your 5-year goal is dependent upon achieving
your 1-year goal, realistically you are going to have to commit
to you success for one year first.

Think of this for a moment: Can you imagine Jerry Yang,
co-founder of Yahoo, starting Yahoo and saying, "I am going to
give this 30 days"? Absolutely not! Yet, many take that
non-committal attitude toward their goals and financial future.
If you are going to achieve your life's goals and financial
freedom marketing on the Internet, you are going to need to
commit to working your plan for at least one year.

Whatever you long-term goal is (i.e. Real Estate Developer) you
will need to invest the first year to get your education and
expertise in that area and to get your business off the ground.

Here is an example of what you can expect in one year:

* You will make money
* You will make mistakes
* You will grow and gain wisdom
* You will develop knowledge and skill
* You will develop new relationships
* You will become experienced
* You will be doing all that it takes to fulfill your plan

Your Daily Plan:

Here you need to list everything that should be done daily to
further your progress. Once you have your list you can
prioritize the items on your list based on the following:

Priority #1: The "I Must Do Activity"

Ask yourself: How critical is accomplishing this task to meeting
my One-Year goal? If the task is critical then put a number 1 in
the margin beside it.

Priority #2: The "I Should Do Activity"

Ask yourself: Is this something I should do that is beneficial
to me in achieving my One-year goal? If the task falls under
this category go ahead and place a number 2 in the margin beside
it.

Priority #3: The "I Like Doing Activity"

Ask yourself (be honest here): How relevant is accomplishing
this to my achieving my goal? Have I accomplished the things
that I MUST and SHOULD so that I am now able to do the things
that I like? Place a number 3 in the margin next to these items.

You will need to cut time from doing the things that you like to
do in order to do the things that you MUST do. You will need to
do whatever it takes to get Priorities #1 and #2 accomplished
first.

You will have a list of all the things that need to be done on a
given day - fully prioritized. The accomplishment of this daily
list will be the foundation of your success.

The kids are screaming, you've already worked 8 hours plus 2
hours of overtime with an hour commute. How do you find the
time, you ask? Make It! It's called sacrifice. Commitment. It is
prioritizing!

Somehow, we always find the time to do the things that are
REALLY, REALLY important to us. If we want something enough, we
will create the time if we have to.

Now tell me, would such a sacrifice be worth it, in order to
enjoy Freedom of time, lifestyle and finances in as little 1-3
years? You bet!

Try it! You just may be surprised.

````````````````````````````````````````````````````````
Lois is the editor of the highly acclaimed Building
= Wealth News Ezine, which focuses on Bridging MLM and
= Affiliate Marketing to generate multiple income streams
= quickly. To discover how You can get started making
= Good Affiliate money, while building Great Residual
= Income with MLM visit and subscribe today at:
= http://www.the-power-to-get-wealth.com


______________________________________________________

4.) TRIVIA
__________________________

» Time magazine named the computer its "Man of the Year" in 1982.

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6.) Brain Busters
_____________________

"Drivers"
=============================================

Drivers come in many shapes and sizes. For instance the driver
of my stretched limousine is called 'Hey You' - but I digress ...

You will often come across the term 'Device Driver'.

A Device Driver - or just plain 'Driver' - is a software program
that's used to help your PC work with its hardware. Similar to
my chauffeur, you need a driver if you want to go anywhere
with your computer.

Your printer needs a driver. So does your soundcard, scanner,
and even your digital camera's PC connection. If you have an
outdated driver, you may encounter unexplainable error
messages like "Gas is now more than 25c a gallon".

That's why you usually have to install a new driver whenever
you want to use a new piece of hardware equipment. This,
fortunately, is supplied with your new hardware. Which is
more than I can say for my new limo!

"Hey You, my drinks cabinet is stuck ...."

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10.) ONLINE EXCHANGE INFORMATION DATA
____________________

PRIVACY POLICY-

ONLY subscribers who have personally and voluntarily subscribed
to this Ezine will Receive it. We are 100% Opt-In.
We will NEVER provide our subscriber list to ANYONE.
We respect the privacy of our readers.

______________________

CONTACT INFORMATION-

Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
sales@marketingtrendz.com

_______________________

DISCLAIMER-

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents
the current view of MarketingTrendz on the issues discussed
as of the date of publication. Because MarketingTrendz
must respond to change in market conditions,
it should not be interpreted to be a commitment on the
part of MarketingTrendz and MarketingTrendz cannot guarantee
the accuracy of any information presented after the date of
publication. Information provided in this document is provided
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including but not limited to the implied warranties of
merchantability, fitness for a particular purpose and
freedom from infringement. The user assumes the entire
risk as to the accuracy and the use of this document.

All opinions and viewpoints in each edition of
The OnLine Exchange Ezine is expressed solely by
the editor and writer, Debbie Solomon. The opinions
set forth by the editor is not necessarily an interpretation
of viewpoints made by the company.