"Success is a journey, not a destination."
~Ben Sweetland
 
 
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The OnLine Exchange E-ZINE...
http://www.marketingtrendz.com
ISSN: 1528-3992 / circulation: 31,000+
(c)Online Exchange...July 24, 2002
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The OnLine Exchange is an Award Winning,
Top Rated Business Publication of MarketingTrendz.
 
-Our Focus: To bring you cost effective marketing strategies
and implementation.
-Our Goal: To provide you measurable results in business media
and marketing operations.
 
Please, forward this ezine to all your friends
and co-workers who might be interested!
 
 
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This EDITION of THE ONLINE EXCHANGE E-Zine
is SPONSORED BY Our TopStars. Please take
a moment of your time to see what they have to offer:
 
 
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IN THIS ISSUE:
_____________
 
 
1.  Featured Article - How To Create A Sales-Pulling Order Page!
 
2.  "TOP Pick" Classified Ads
 
3.  Humor Exchange - Laugh Alittle/Laugh Alot
 
4.  COOL Biz Site - AnyBrowser.com
 
5.  IMPORTANT E-Zine Advertising Information
 
6.  HOT Biz Tip - Change Your Language Settings
 
7.  A Word From The Editor
 
8.  MarketingTrendz Resources & Services
 
9.  OnLine Exchange Information Data
 
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Thank You for Supporting The OnLine Exchange Ezine
______________________________________________________
 
 
1.) FEATURED ARTICLE
_______________
 
 
=====================================
 How To Create A Sales-Pulling Order Page!
by Larry Dotson
=====================================
 

Have you ever been at an order page, ready to
enter your order information and...
 
You were suddenly interrupted and never did
end up ordering?
 
You hesitated ordering because you would have
to stop and go find your credit card?
 
You put off the purchase because you had too
much time to think "I really can't afford it right now,
I'll wait?
 
You procrastinated thinking I can order it later
and never did?
 
Like you, I've done all these things at least once.
Your selling shouldn't stop at your ad copy, it
should continue to your order page. Nothing is
for sure until they click the little "buy now" button.
 
Here are seven ways to accomplish this:
 
1. You could offer extra bonus products on your
order page. This will enhance your product's
overall perceived value.
 
2. You could summarize your total offer on your
order page. Repeat all the major benefits, features
and bonuses they will receive.
 
3. You could include a limited time offer on your
order page. It could be a "today only offer" for a
special bonus.
 
4. You could include some extra testimonials on
your order page. Use one or two of your customers'
testimonials that include specific results.
 
5. You could tell your prospects what will happen
if they order or don't buy the product on your order
page.
 
6. You could include a powerful guarantee
on your order page. Give them a lifetime or triple
your money back guarantee.
 
7. You could include a surprise discounted price
on your order page. Just list your regular price
and then offer a discounted price right below it.
 
In conclusion, these are just a few of the ways to
keep selling on your order page. Be creative,
and come up with your own strategies.
----
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______________________________________________________
 
 
2.) TOP PICK CLASSIFIED ADS
________________
 
 
 
.......
 
Automated Recruiting System
Totally internet driven.
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......
 
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Mark Joyner(CEO, Aesop.com Founder of ROIbot, StartBlaze & others)
and nearly 100 of the best Internet Marketers Online
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......
 
The 3% Who "GET" How Money is Made EMPLOY the 97% Who Don’t.
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......
 
      Top NEW Opportunity!
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Don't be left behind! Any questions, email me!
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......
 

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situation. Your success is guaranteed.
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...................
 
 
 
 
_____________________________________________________
 
 
 
3.) Humor Exchange - Laugh Alittle/Laugh Alot
            -YOU DESERVE IT-
 
 
A man spent several hours enduring long lines,
surly clerks, and insane regulations at the
Department of Motor Vehicles. On his way home,
he stopped to pick up a gift for his son. He
selected a baseball bat.
 
"Cash or charge?" the clerk asked.
 
"Cash!!" the man snapped, then he apologized for
his rudeness, explaining, "I've just spent the entire
afternoon at the Motor Vehicle Bureau."
 
"I understand," the clerk replied, and then asked,
"Shall I gift wrap the bat, or .... are you going back
to the DMV?"
 

_____________________________________________________
 
 
 
 
4.) COOL-BIZ SITE
________________
 
 
'Where to go to see how your page looks when
viewed by other browsers and monitors'
 
You know how your page looks on your browser's screen,
but are you sure it looks just as nifty on your visitor's
browser or monitor?
 
 

 
 
______________________________________________________
 
 
5.) ONLINE EXCHANGE ADVERTISING INFORMATION
 
 ______________________
 
SIZZLIN' SUMMER ADVERTISING SPECIALS ARE NOW AVAILABLE!
 -Tremendous Discounts!
 -Quality Exposure
 -Over 31,000 subscribers waiting to see what YOU have to offer!
 
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<a href="http://www.online-exchange.com/advertising.htm">
Please click here</a>
 
Do You Have a Business or Website?
Then you NEED ADVERTISING!
 
 
If you want to have a successful business --
You Need a Successful Advertising Campaign.
 
Without Targeted Exposure your business has no
chance of making a profit.
You can have the most Informative Service,
a Quality Product and a Dynamite Website,
but without advertising, you will not get the results
you are looking for.
 
YOU NEED... Successful Advertising, and Plenty of it!
The OnLine Exchange is here to assist you
with Advertising that gets results!
 
Your success starts right here:
 
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Please click here</a>
 
Our team of publishers work around the clock to give
you the best possible exposure online.
Take advantage of our Established Ezine and YOUR AD
could be seen by over 31,000 Subscribers as soon as
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Start YOUR Success Story Today!
 
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<a href="http://www.online-exchange.com/advertising.htm">
Please click here</a>
 
 
______________________________________________________
 
 
6.) HOT BIZ TIP
__________
 
 
Change Your Language Settings
 
Make Windows speak your language by customizing your settings
to a tongue other than English. To do so, click the Start button
and select Control Panel from the Settings submenu. Double-click
the Keyboard icon and click the Language tab from the Keyboard
Properties window. Next, click on the Add button and choose the
language you want to use from the pull-down menu. Click the
"Set as Default" button to make the highlighted language your
default language. You can switch languages easily with the
keyboard by selecting one of the hotkey options listed under
the "Switch Languages" heading. Select the radio button of the
hotkey you wish to add and press that key sequence anywhere in
Windows 98 to switch languages.
 
By checking the box labeled "Enable indicator on the taskbar,"
you can access a system tray icon that will switch your language
for you. Once all settings are to your liking, click the Apply
button to effect changes. Click the OK button to close the
Keyboard Properties window.
 
Get more Windows 98 how-tos and tips here.
http://www.windows-help.net/windows98/
 
 
 

 
______________________________________________________
 
 
7.) WORD FROM THE EDITOR
_________________
 
 
We hope you have enjoyed this issue of the
Online Exchange E-zine.
A warm welcome to all of our New Subscribers.
 
I cannot believe how fast this summer is going.
Back to school next month.  Which means schedules
are going to change again.  My son will have to get
to bed at a decent hour again and not sleep until 9am.
 
Good news though.  My son has just finished his summer
reading Program.  This was not mandatory, and it is
being sponsored through our local library.  But, he
is 6 years old, and kids at that age can forget things
fairly quickly, so I want to keep his reading up to par
for first grade.  That little extra step ahead sure will
help him when school starts. 
 
Is this a hint?  Ya betcha!  If you don't keep up on
things, you become rusty and it takes awhile to get back
on track.  That is why it is so important for business
owners and affiliates to keep up with their marketing
campaigns.  It only takes alittle slacking in order to
take one huge leap backwards in business.
 
 
Until Next Time!
 
Best Regards,
Debbie Solomon
editor@online-exchange.com
 
______________________________________________________
 
 
8.) MarketingTrendz Resources & Services
______________________
 
 
 
MarketingTrendz
Offering you a directory of essential resources
and services for your business
http://www.marketingtrendz.com
 
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with a wide variety of directories and more.
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The SCAMINATOR REPORT
The Scaminator Report is one of the most decisive reports
that pin points scams and viruses in circulation and brings you
the Hard Cold Facts from the dark side of the internet.
SUBSCRIBE TODAY:  http://www.scaminator.com
 
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Articles-to your-InBox
If you are looking for quality articles for publication in
your newsletter/ezine, or just for marketing interest,
add your email address to our submissions database.
It is FREE, and you may unsubscribe at any time. We NEVER
use this service for advertising.  It is strictly for articles.
http://www.ezinetrendz.com/publishers.htm
 
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Let us proof your ezine for a guaranteed proper Copy.
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C.O.B.R.A.
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Protect Yourself and The Consumer"
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MarketingTrendz Workshop
Learn the essentials of marketing your business
online with in-depth lesson plans, tutorials and more.
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CyberTrendz Business Mall
All in one business mall of resources and services
recommended by MarketingTrendz
http://www.marketingtrendz.com/cybertrendz.htm
 
........
 
Parents Time-Out
Don't forget to make time for the kids.  Some hints,
ideas and suggestions will make your time more valuable.
http://www.parentstime-out.com
 
......
 
Professional Web Design
Let your visions become reality with Royal
Web Design.  Guaranteed Satisfaction!
http://www.marketingtrendz.com/royaldesigns.htm
 
 
______________________________________________________
 
 
 
 
9.) ONLINE EXCHANGE INFORMATION DATA
_____________________
 
 
 
PRIVACY POLICY -
 
ONLY subscribers who have personally and voluntarily
subscribed to this Ezine will Receive it. We are 100% Opt-In.
We will NEVER provide our subscriber list to ANYONE.
We respect the privacy of our readers.
 
_________________
 
 
CONTACT INFORMATION -
 
Editor: Debbie Solomon
Publisher:  Sara Hardy
http://www.marketingtrendz.com
 
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
 
editor@online-exchange.com
 
_________________
 
DISCLAIMER -
 
THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents
the current view of MarketingTrendz on the issues discussed
as of the date of publication. Because MarketingTrendz
must respond to change in market conditions,
it should not be interpreted to be a commitment on the
part of MarketingTrendz and MarketingTrendz cannot guarantee
the accuracy of any information presented after the
date of publication. Information provided in this document
is provided "AS IS" without warranty of any kind,
either express or implied, including but not limited
to the implied warranties of merchantability,
fitness for a particular purpose and freedom from infringement.
The user assumes the entire risk as to the accuracy
and the use of this document.
 
All opinions and viewpoints in each edition of
The OnLine Exchange Ezine is expressed solely by
the editor and writer, Debbie Solomon.  The opinions
set forth by the editor are not necessarily an interpretation
of viewpoints made by the company.