"It is easier to stay out than get out."
--Mark Twain

 
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The OnLine Exchange E-ZINE...
"Virtual Marketplace" Edition
http://www.marketingtrendz.com
ISSN: 1528-3992
(c)Online Exchange...June 18, 2001
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The OnLine Exchange is a Free Publication
of MarketingTrendz. We are an award winning,
top rated ezine, providing informative tools
and resources for all businesses.
Over 20,000 webmasters, opportunity seekers,
and small business owners depend on this Ezine week after week.
 
Please, forward this ezine to all your friends
and co-workers who might be interested!
 
Tune into Effective & Affordable Ezine Advertising Information:
http://www.marketingtrendz.com/advertising.htm
 
 
______________________________________________________
 
 
 
IN THIS ISSUE:
 
1. "Our Top Star Sponsors"
 
2. FREE-FOR-ALL
 
3. The Editors Note
 
4. HOT OFF THE PRESS:  Reality Check! 
 
5. MarketPlace "Interactive Classifieds"
 
6. MarketPlace Update - Is Your Business Credible?
 
7. Info Marketing Tool - BlackICE Defender 2.136
 
8. E-Zine Advertising Information- June ad specials
 
9. OnLine Exchange Information Data
 
______________________________________________________
 
 
1.) TOP STAR SPONSORS:
______________________
 
 
Our Top Sponsor:
________
 

"Special One-Time Free Offer of Optin Lightning
($89.95 Retail) to ALL Online Exchange's loyal
subscribers.

We just ask that you purchase "Secrets of The Big Dogs"
for $19.95 (you'll still save $70.00..)

Due to ad space limitations, complete details
are posted at our website. Don't miss out!

http://www.roibot.com/w.cgi?R36470_FREE_OIL



 
====================================
 
 
Our Top Sponsor:
_________
 
 
 
The truth is stranger than fiction..
"How You Can Make $4,000.00 A Day,
Sitting At Your Kitchen Table, In Your Underwear!"

"A Completely Different Approach To "MAIL-ORDER"
Took Me From Broke To$4,000 DAY, Working From Home,
In Only A Few Months
-- AND I'm Convinced Anybody Can Copy What I'm Doing,
Once They Understand It" Why would any sane person reveal
this kind of secret, if it was true?

Read my message and find out!
Click here
http://www.cjsmpublishingltd.com
 
 
______________________________________________________
 
 
2.) FREE-FOR-ALL
_______________________
 
 
2DoNow is a small and very handy application that helps you
manage your TO-DO tasks quickly and efficiently. 2DoNow runs
in the Windows Tray, letting you see a pop-up list of all
your tasks anytime you right click on the exclamation mark.

I think it's very handy.

http://www.freewarefilez.com/Personal/Calendars_and_Planners



 
______________________________________________________
 
 
 
3.) THE EDITORS NOTE
___________________
 
 
Hello Everyone,
 
 
I am confident you will get some vital information
from our ezine today.  I would personally like to
thank each and every subscriber for helping us make
The OnLine Exchange Ezine such a great success.
 
And I would like to welcome all our new subscribers.
Please take a few moments and visit our Profit Zone.
http://www.marketingtrendz.com
In The Members Only Arena
If you have misplaced, or forgotten your password
for The Profit Zone Members Only Club, please take
the time to email me and I will be happy to send it to you.
 
trendz@bellsouth.net
 
If you do not remember what the Profit Zone is...
It is an Exclusive Members Only Club that is FREE
for all OnLine Exchange Subscribers.  This club
provides you with top rated FREE Business Building Ebooks,
Freebies, Marketing Tools, and tons of other resources
to help you build your business.
 

I would like to emphasis the importance of marketing your business. 
And there is no better way then to advertise in
The OnLine Exchange Ezine.

We have Phenomenal June Advertising Specials at enormous discounts.
So if you would like to take advantage of these tremendous
discounts, then there is no time like the present.
 
http://www.marketingtrendz.com/advertising.htm
 
More detailed advertising information is provided
at the end of our Ezine.
 
Until Next time,
Debbie Solomon
editor of The OnLine Exchange Ezine
 
 
______________________________________________________
 
 
4.) HOT OFF THE PRESS**
 
 
==================
Reality Check!
Do you really understand what marketing is?
By Andres Munoz
==================


O.K. this may sound silly but do you really understand what
marketing is? If you ask 5 different people you are bound to
get 5 different answers. However the simplest definition of
marketing is that you are helping others see value in your
product or service. With that in mind marketing is NOT
purely a "numbers" game. It's important that you realize
that marketing is about relationships with the people you
want to sell your product or service to. You are trying to
give your target market a solution to their problem and
your product or service is the solution.

Generally speaking there are two modes of marketing
your product:

1) If you sell a product you may wish to use the sales
approach where you have a sales team actively seek out
customers.

2) The other way to market your product is to create a desire
in the marketplace with killer advertising using catchy TV
commercials, memorable jingles and colorful advertisement
displays. Using this method correctly with a great product
will create a brand in the marketplace giving you considerable
brand awareness over your competitors.

Before you develop your marketing plan, you will need to
collect some data. This process is Market Research, which
you will need to determine the most important factor in
going into business. Figuring out the number of people or
"population" that will be interested in your product,
likewise it should be large enough where you can make
a profit.

1. Identify your primary target customer.
2. When you identify your target market is; it's your
job to connect your product / service to the needs of
your target market by creating Unique Selling Positions.
3. Study the competition! Can you offer something your
competitors don't?

Marketing on a Budget
Here are a few simple tips in getting the information
you need to stay ahead of the competition:

Tip 1) Find out where you rank on the search engines by
using http://www.did-it.com Simply use this service and
receive a free report on your ranking.

Tip 2) Publishing free articles is a terrific tool for any
good writer or marketer. There are literally thousands of
new web sites and e-zines popping up and the demand for high
quality content is tremendous. You can provide articles for
publishers to publish in their e-zines. Like wise you can
also use articles other publishers write for your own e-zine.
The obvious payoff in participating with these article exchange
sites is that you will be recognized as an expert in your field.
Visit the following sites and lists to submit your articles:

http://www.ideamarketers.com
http://www.ezinearticles.com
http://www.marketing-seek.com
http://www.zinos.com
mailto:article_announce@egroups.com
mailto:aainet@egroups.com
mailto:article-list@addme.com

Tip 3) Arm yourself with web tools and resources for your
website. Visit http://www.promotiontools.net/free.html and
view the numerous free tools you can use on your site. If you
need tools for communications, web development or multimedia
then visit this site.

Tip 4) Another site I urge you to visit is http://www.morebusiness.com
they simply have countless tools from business "How To" reports,
templates and other tools you can use for your business.

When you begin doing business on the Internet don't fall into
the trap thinking that marketing is only about making money
or purely a numbers game. Your job as a marketer is to connect
your product/service to your target customer, you are providing
them with a solution to their problem.

****************************************************
Copyright (c) 2001 Andres Munoz
Andres publishes the "MyBiz E-zine" newsletter featuring
articles about Promotion, Internet Marketing and Home
Business advice and tips. The MyBiz reader will receive
an article rich e-zine with few ads. To subscribe visit
http://www.mybusiness-resource.com and download your
free e-book. Discover how you can get 200-400 hits a
week using Yahoo Classifieds!
****************************************************



 
 
______________________________________________________
 
 
5.) INTERACTIVE CLASSIFIEDS
__________________________
 
 
 

.......
 
READY TO TAKE THAT NEXT STEP?
Let us help you take the most important first step
in turning your great business idea into a reality.
At Click&Inc we have three incorporation packages designed
to provide you choice and flexibility in your company formation.
For more information:
http://welcome.to/Click&Inc
 
........
 
FIND THE INDEPENDENCE & FREEDOM everyone is looking for,
along with premium wellness products that your family can
not do without. http://www.teamstarlight.com/livingright
 
........
 
Low Budget Ezine Advertising...
2Bucks An AD-You can't go wrong.
This is fantastic for newbies and for
testing your ads. Not to mention the exposure.
Your AD will be placed in multiple ezines
for only 2Bucks an AD.
Check it out:
http://www.partenon.com/paa/index.shtml?hop=mtrendz.paaads
 
.......
 
Is your hard work worth $39 to protect? Click&Copyright
helps writers, musicians, artists, web site owners, and
songwriters obtain US Copyrights for their creative works.
Quick & simple process. Get the additional legal protection
of an official copyright.
 
Learn more at:
http://www.clickandcopyright.com/cgi-bin/affiliates/clickthru.cgi?id=trendz
 
........
 
Project 21 doesn't cost of fortune anymore!
This 12 volume course with full reseller rights
normally costs you over $1,000.00.  You can get it
today for only $99!  This includes a full training
library to start your own business.
http://www.marketingtrendz.com/project21.htm
 
........
 
 FREE Promotional System that works like crazy! Want
your offer OVER EXPOSED? This FREE System will do it!
Become an online PRO in hours! This system makes it
Possible. This really works. You owe it to yourself to
check this FREE System and all it offers. Thanks
Visit http://www.referralware.com/home.jsp/7571135

......

"The Straight Line Downline is making more money for
the average network marketer than any other pay plan
out there"! This is a brand new program ... Just week
old. Please use ID# 249961230 when joining.
http://www.globaloneonline.com/prosperitybuilder/

........

INTERNET CONSORTIUM--ALWAYS FREE TO JOIN
This Consortium is backed by SandyCo Advertising which
has big plans for promoting all the programs in the
Protocol. It's always Free to join with much to gain!
http://www.electromedserv.com/cgi-bin/ads/t.cgi?ezine
for more info email mailto:pwebb0@earthlink.net

.......

STOP Looking..you just FOUND it!
Thousands of people are already using our fully
automated online system & we have only begun to scratch
the surface. How would you like to unleash the power of
your computer? Take a free test drive today!
http://www.pcpowersystem.com/id/20327740

.......

"How many Hits can You Get per Day using
the StartBlaze free traffic building system?"
Click here to find out:
http://www.startblaze.com/cgi-bin/intro.cgi?12298


______________________________________________________
 
 
6.) MARKETPLACE UPDATE
______________________
 
 
(( IMPORTANT ))
 
HOW WOULD YOU LIKE A FREE SOLO AD?
PLUS A FREE YEAR LISTING IN THE HOMESOURCE ARENA?
 
Then Read this Notice and see how you can
get a FREE Solo AD published to over 20,000 subscribers, plus
a free one year listing in the leading work @ home directory.
 
Do you get concerned and even discouraged because people
just aren't buying from you?
 
They are not buying because they don't know if they can
trust you or your product.  So give them a reason and
the reassurance!
 
In efforts to bring trust and credibility back to the internet,
we have devised a program that will take your business to
new levels of success.
 
The main problem these days with people buying online is
the lack of trust. What is it that you can do to gain their
trust and show them you are honest and legitimate?
 
What's more, how can you do it for less then $10 a month?
 
Become of Member of C.O.B.R.A.
-Council of OnLine Business Relations Associates-
 
By becoming a member, you will have the SEAL of
C.O.B.R.A. on your site, which shows people that you
are a High Standard Business, providing proper business
etiquette, integrity, and credibility. This builds trust quickly,
and the consumer is more apt to buy from you.
 
Whether it is a product, service, or business opportunity,
holding this Seal on your site will PROVE your legitimacy.
Even better, your business is listed in the members directory
of C.O.B.R.A. which proves your credibility
and gives you a lot of positive and productive
exposure for your business.
 
Please, let us show you the value this Seal holds for all businesses
big and small:
 
http://www.homesourcearena.com/cobra/membership.htm

 
Legitimacy is a BIG ISSUE on the internet. Relieve any doubt in
the consumers mind by becoming a member of C.O.B.R.A.
YOU CANNOT AFFORD TO LET THIS ISSUE GO ANY LONGER!
 
In fact, to show you to value C.O.B.R.A. offers, we would like to
offer you a FREE Solo ad publication in The OnLine Exchange Ezine,
with your C.O.B.R.A. membership. That is a $100 value for FREE.
 
It won't hurt to fill out the application:
 
http://www.homesourcearena.com/cobra/membership.htm

 
 
          
 
______________________________________________________
 
 
7.) INFO MARKETING TOOL
_____________________
 
 
BlackICE Defender 2.136

Looking for a set-it-and-forget-it firewall program that's
free of confusing rules? That's what you'll get with the
$39.95 BlackICE Defender 2.136 from Network ICE. You set it
for the amount of security you want and let the program
worry about the details. Choose from one of four security
settings--Trusting, Cautious, Nervous, or Paranoid--to
determine how much unsolicited traffic is let through. With
the Paranoid setting, the program automatically blocks ICQ,
IRC file transfers, NetMeeting, and PCAnywhere. You can run
in Paranoid mode while using Net2Phone and Quake, but you'll
have to configure the program to accept them. Most users
will settle on the Nervous or Cautious settings. Cautious
blocks only unsolicited network traffic that accesses the
operating system and networking services.

Pros and Cons

Pros
Easy to set up
Can trace an attacker

Cons
Limited network options

Despite its friendly exterior, BlackICE acts like an angry
bullterrier when it senses danger. The program's intrusion-
detection system not only blocks traffic when it detects an
attack, but it also performs a back-trace to seek out the
source. If successful, the program will identify the
hacker's IP address, node, group, NetBIOS, DNS, and MAC
address.

BlackICE Defender has several ease-of-use features that make
it a good fit for someone new to firewall programs. The
intruder log includes icons to indicate the severity of the
security breach, a short description of the type of attack,
the intruder's nickname or IP address, and the number of
attacks attempted during a given intrusion. You can select
any of the attacks made from a list and access more detailed
descriptions about them. It's also easy to add someone to
your trusted list. Simply right-click a logged attack, and
select the Trust Intruder option to add the IP address to
your roster of approved systems.

Review by Computer Shopper
http://www.zdnet.com/computershopper/

It does cost some money, but it is well worth the security
you receive in return.

Get BlackICE Defender at:

http://www.us.buy.com/retail/product.asp?sku=20322801

 
 
______________________________________________________
 
 
8.) ONLINE EXCHANGE ADVERTISING INFORMATION
__________________________________
 
 
Do You Have a Business or Website?
Then you NEED ADVERTISING!
 
 
If you want to have a successful business --
You Need a Successful Advertising Campaign.
 
Without Targeted Exposure your business has no
chance of making a profit.
You can have the most Informative Service, a Quality Product
and a Dynamite Website ,but without advertising, you will
be wasting your time.
 
YOU NEED... Successful Advertising, The Cutting Edge
kind and Plenty of it!
The OnLine Exchange is here to assist you
with Advertising that gets results!
 
Your success starts right here:
 
http://www.marketingtrendz.com/advertising.htm

 
Our team of publishers work around the clock to give
you the best possible exposure online.
Take advantage of our Established Ezine and YOUR AD
could be seen by over 20,000 Subscribers as soon as
this week.
Start YOUR Success Story Today!
 
http://www.marketingtrendz.com/advertising.htm

 
PHENOMENAL JUNE ADVERTISING SPECIALS ARE NOW AVAILABLE!
Only a limited amount of space is available for June,
so reserve your AD spot NOW!
 
For pricing and details:
 
http://www.marketingtrendz.com/advertising.htm


___________________________________________
 
9.) ONLINE EXCHANGE INFORMATION DATA
____________________
 
 
PRIVACY POLICY-
 
ONLY subscribers who have personally and voluntarily subscribed
to this Ezine will Receive it. We are 100% Opt-In.
We will NEVER provide our subscriber list to ANYONE.
We respect the privacy of our readers.
 
______________________
 
 
CONTACT INFORMATION-
 
Editor: Debbie Solomon
Publisher: Sara Hardy
http://www.marketingtrendz.com
MarketingTrendz
1640 West Sandpiper Circle
Pembroke Pines, FL 33026
trendz@bellsouth.net
 
_______________________
 
 
DISCLAIMER-
 
THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current
view of MarketingTrendz on the issues discussed as of the date of
publication.
Because MarketingTrendz must respond to change in market conditions,
it should not be interpreted to be a commitment on the part of
MarketingTrendz and MarketingTrendz cannot guarantee the accuracy of
any information presented after the date of publication.
Information provided in this document is provided "AS IS"
without warranty of any kind, either express or implied,
including but not limited to the implied warranties of
merchantability, fitness for a particular purpose
and freedom from infringement.
The user assumes the entire risk as to the accuracy
and the use of this document.