12-04-2000

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                     The OnLine Exchange E-ZINE...
                        "MarketingTrendz" Edition
                     http://www.marketingtrendz.com
                              ISSN: 1528-3992
                  (c)Online Exchange...December 4, 2000
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The OnLine Exchange E-Zine is a high quality newsletter
created to help everyone promote their website and
business on the Internet. Over 20,000 webmasters and
small business owners depend on it week after week.

Please, forward this newsletter to all your friends
and co-workers who might be interested!

Please See The Bottom For Detailed E-Zine Advertising Information

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                   IN THIS ISSUE:

~ Our Top Stars -- "Sponsors in the Spotlight"

~ *Feature Article* THE FUNDAMENTAL PARTNERSHIPS OF SUCCESS

~ "TOP Pick" Classified Ads

~ COOL BIZ Site -- PlanetFeedBack.com

~ IMPORTANT E-Zine Advertising Information

~ The "Encouragement" Exchange

~ A Word From The Editor --

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                  **FEATURE ARTICLE**

              ************************************
THE FUNDAMENTAL PARTNERSHIPS OF SUCCESS
                 by Philip E. Humbert, PhD
              ************************************

Every successful person understands that they can not succeed
by themselves. Success is always based on effective partnerships.

Every business needs customers. Every manufacturer needs
suppliers, and entrepreneurs depend on partners for financing,
marketing, and production. Even the solitary "day trader" depends
on thousands of people who maintain the systems that permit them
to work "alone."

But there are even more basic partnerships that often go unnoticed,
and like any partnership that is ignored, they can fall apart with
disastrous impact on your business, and your life. I'm talking about
the "internal" partnerships that are absolutely fundamental to your
long-term success.

Here are 4 vital "partnerships" that must be maintained and
nurtured for your business to flourish:

1. The partnership between your "Head" and your "Heart".
People stuck in jobs they hate are examples of allowing this
partnership to erode. Whether it's the lure of profits or the loyalties
of a family business, the results of following a path without passion
are the same. We make money, and spend it on therapists. We
have the prestige or the money, but find no joy in the process. The
"logic" of your head and the "passion" of your heart must partner
together for long-term success.

2. The partnership between your "Goals" and your "Values".
How often have you defined a goal, committed to its achievement,
and then failed to follow through? Often, this is because your values
were not aligned with the goal. If your goal to earn more conflicts
with your value of spending more time as a family, the value will win
every time! Values go deeper than goals, and when there is conflict
between your goals and your values, you will fail to reach your goals,
and feel badly about it, every time.

3. The partnership between your "Desires" and your "Resources".
Often, we attempt projects for which we do not have the skills, the
financing, or the aptitude, and in the end, we fail. Financing a lifestyle
on credit cards is a common example. So is attempting to run a
business without the skills required for success. When our desires and
our skills partner effectively, we are viewed as competent, and become
an expert in our field. But when our desires and our resources are not
aligned, the result is frustration and disappointment.

4. The partnership between your "Vision" and your "Effort".
Many entrepreneurs have a clear vision of success, but fail to do the
work of turning their vision into reality. Other individuals have the
energy and ambition to work hard, but without a guiding vision, their
work is scattered, inconsistent and unproductive. Success requires
partnering a brilliant vision with the hard work of focused daily action.

To maintain these internal partnerships, regularly clarify your priorities.
Review your goals and your values, and assess your actions in light
of your vision. To achieve any long term success, you will need
external partnerships with colleagues, suppliers, and customers, but
you will also need strong internal partnerships based on knowing who
you are, what you want, and where you are going in life. Nurture
these partnerships and they will take you far. They will take you to the
top!

*******************
Copyright © 2000 by Philip E. Humbert, PhD.
Email:   Coach@philiphumbert.com
Website:   http://www.philiphumbert.com
Visit Dr Humbert's website for over 250 pages of articles,
Top 10 lists, humor, quotes, tips and tools for your success!
There's a free book on making (and keeping!) more money, a
FREE motivational newsletter, and "FREE SPEECH" - a resource
you'll want to know about!
Check it out at: http://www.philiphumbert.com

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          $$TOP PICK CLASSIFIED ADS$$

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         **COOL-BIZ SITE**

Have you ever wanted to write a company,\ or government
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The OnLine Exchange Ezine offers a wide variety of
advertising packages.
Prices start at only $30.00
We are a targeted ezine that is 100% opt-in.

The OnLine Exchange has a proven record
for publishing successful advertising campaigns
for businesses all over the world.

For pricing and details:

http://www.marketingtrendz.com/advertising.htm

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    **THE ENCOURAGEMENT EXCHANGE**

()()()()()()()()()()()()()()()()()()()()()()()

FAILURE

Failure is only a temporary
change in direction to set you
straight for your next success.

Denis Waitley

()()()()()()()()()()()()()()()()()()()()()()()

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RECEIVE A FREE AD FROM THE ONLINE EXCHANGE
You can Earn a FREE Top Pick Classified AD with
The OnLine Exchange. Please go to:

http://www.marketingtrendz.com/referral.htm

and see for yourself!

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ONLY subscribers who have personally and voluntarily subscribed
to this Ezine will Receive it. We are 100% Opt-In.
We will NEVER provide our subscriber list to ANYONE.
We respect the privacy of our readers.

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A Word From The Editor:

We hope you have enjoyed this issue of the
Online Exchange E-zine.

We would like to welcome all our New Subscribers.

The holidays are here! Is your business ready?
What have you done to recruit extra business
during this busy time?
I sure hope you all have put in alot of extra work
in order to make this end of year very successful.

I don't mean to sound like a broken record, but
if you really think that just by placing ads at
FREE sites is going to make you money, you better
think again. The only people that go to these sites
are people who are placing ads, so you are NOT
reaching your target market, and you are wasting
your money.

ALL successful online businesses will agree that the best
way to reach your target market is to advertise in
newsletters and ezines. This is a proven fact and not
a sales pitch.

If you are unsure of WHAT ezines to advertise in and
you are new to ezine advertising, please feel free to contact
us for advice on where to look and what to look for.
That is what we are here for.

Just email me at:
mtrendz@cs.com

I am happy to help anyway I can.

If there is anything you would like to see more of in the
e-zine, or any comments, questions, or
concerns you may have, please feel free to email me
anytime at:
mtrendz@cs.com

Best Regards,

Debbie Solomon
mtrendz@cs.com
================================
Until Next Time!
Debbie Solomon and Sara Hardy
Owners and Creators of
MarketingTrendz &
The Online Exchange E-zine
http://www.marketingtrendz.com
admin@marketingtrendz.com

===================================

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