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THE ONLINE EXCHANGE EZINE...
~ A TOP Rated, World Renowned Ezine with Proven Methods for providing
Marketing Assistance and Resources to Small and Home Businesses.
ISSN: 1528-3992
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~Stay Tuned into the latest in internet marketing and networking by reading
each issue of the Online Exchange! We will show you how to make your
business succeed and how to use the internet to your advantage.~
(To review more business tips, go to :
http://www.marketingtrendz.com/archives.htm)

ONLY subscribers or those corresponding with us in reference to home
business opportunities should receive this ezine. We will NEVER provide it's
subscriber list to ANYONE. We respect the privacy of our readers. Please see
the bottom of the Ezine for removal instructions.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
(c) Online Exchange Edition.......... February 7, 2000
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

IN THIS ISSUE:
~  Our Top 4 Stars~~"Sponsors in the Spotlight"
~  Feature Article *  ARE YOU MARKETING EFFICIENTLY?
~ "Top Pick" Classified Ads
~  Business Know-How * YOU'VE GOT MAIL
~  Online Exchange's "ADVERTISING Extravaganza"
~  ***This Week's Vacation Giveaway "CONTEST WINNER"***
~  Submit Your Site For The "Marketing Excellence Award"
~  The "Encouragement" Exchange
~  A Word From The Editors
~  Removal Instructions

*************************************************************
SPONSOR IN THE SPOTLIGHT:

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SPONSOR IN THE SPOTLIGHT

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************************************************************
FEATURE ARTICLE*

ARE YOU MARKETING EFFICIENTLY?
by Cathy Bryant


How many of you reading this have ever used the free
classified sites online to promote their business or
opportunity?  Come on now, be honest - just about everyone
who is trying to do business on line has done it at one time
or another.  In fact, most "newbies" do begin this way,
primarily because they are often led to believe that they
can get a large number of inquiries and prospects using this
method. 

The allure of free advertising has led many would-be
online entrepreneurs (including myself) down a dead-end road.
Unfortunately, when these same people realize that all they
are getting for their effort are others trying to sell them
on THEIR opportunity, they often throw in the towel without
ever learning that there are ways to place free and low-cost
classifieds that will yield results.

What am I talking about?  Ezine advertising, of course! 
The successful internet marketers have learned this valuable
secret and use it effectively to promote their products and
opportunities.  Unlike the free classifieds, which are
visited primarily by those posting their own ads, ezines are
highly targeted "opt-in" lists whose readers are extremely
interested in the material presented in the newsletter.

Regardless of what you are trying to market, I can assure you
that there are newsletters and ezines out there that have
hundreds, perhaps even thousands, of subscribers looking
for what you have to offer.  Even if it's highly unusual or
specialized, you can almost always find a market for it.

So how do you find newsletters to advertise in?  There are
plenty, believe me!  Listed below are just a few sites where
you can search for those that cater to your particular
interest group.

           
    http://www.meer.net/~johnl/e-zine-list/zines/
    http://www.promotefree.com/add.html
    http://ezine-dir.hypermart.net
            http://ezinestoday.com
    http://www.ezinesearch.com
    http://www.netmastersolutions.com/ezines


Each listing will give information about their classified
advertising, including rates and guidelines.  You may find
some that offer free classifieds to their new subscribers.
Although their readership may be smaller than some of the
other newsletters charging for their ads, its still a great
place to put your ads, especially if you have limited funds
to begin with.  The readership of the ezine or newsletter may
be small, but provided you are placing ads in the proper
publications for your particular product, you will still see
a much better response than from the free classified sites,
without receiving hundreds of other offers.

You can begin by placing free ads, but as your profits
increase, you might consider paying for your advertisements
in those newsletters with a higher subscriber base.
Generally speaking, the larger the number of subscribers,
the more expensive the ad.  However, this is money
well-spent, since your audience is highly targeted. 

Ezine advertising gives you the best value for your money,
regardless of what you are marketing.  Do your research and
you will see a definite improvement in your response if you
choose to place your ads in ezines and newsletters rather
than the "free classifieds."


************************************************************
Cathy Bryant is the creator and publisher of HomeBizJunction
E-Zine, an email newsletter dedicated to helping anyone who
is interested in starting or improving their own home-based
business.  To subscribe, send a blank email to:
mailto:homebizjunction-subscribe@onelist.com
http://www.homebizjunction.com
Where Our Information Meets Your Needs
************************************************************
**Note from the Publisher: You can take advantage of our 
established mailing list by placing an ad at
 http://www.marketingtrendz.com/advertising.htm

$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$


CLASSIFIED ADS *

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=============================================
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============================================
Have you heard the buzzword "OFFSHORE"
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============================================
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============================================
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============================================
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===============================================
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==============================================
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you had a reality check.  Or, you can sit and think about it long enough
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Review from Deal Consulting
http://www.dealconsulting.com/HRMan/index.html
==============================================
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================================================
MONEY MAKER'S SECRETS!
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==================================================
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We are looking for people to join our team.
We offer you a great support and marketing tools.
For free. Please visit:
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================================================
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Make it work for you earning $1,500-$7,000/mo p/t
Start your own e-commerce business that take orders
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================================================
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=================================================
Offshore Trust Account -
Invest as little as $325
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=================================================
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Legal Maintenance Organizations Now!
Get paid DAILY to help people protect themselves against
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Check it out NOW at: http://www.ejfa.com/rdsorensen
================================================
UNLIMITED $$$$!  $100 PER SALE AND WE SELL FOR YOU!
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=================================================
IS YOUR GOAL TO EARN $10K A WEEK?
Our private offshore club shows you how. Make a huge
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Or both. See how ordinary folks are getting rich doing this.
E-mail: financialgain@getresponse.com?subject=REF003
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================================================
This dumb little ad could put $200-300 into your mailbox every day.
It's the first program I've found where you actually feel like an
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For more information on this can't miss marketing system go to
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=============================================
DO YOU HAVE A COMPUTER AND INTERNET ACCESS?
If you answered "YES" I can show you how you can make
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===============================================
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=====================================
The SOLUTION....To Successful Marketing
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This workshop is designed for all business entrepreneurs
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#################################################################

BUSINESS KNOW-HOW*


YOU'VE GOT MAIL
by Debbie Solomon

You've got mail is music to my ears every time I come online.
This means my business is really going some where.
I open my mailbox and there are about 70 Offers along with my regular mail,
which many call SPAM. Now, I have my own
business and I am not looking for a joint venture at this time, however,
I am not so quick to get in an uproar over the situation.

The reason I mention these famous offers and as some call SPAM,
is because it causes so much friction between businesses.
NO matter what you do or say you will always receive these emails.
You can report 50 people a day, they will not stop.
And I can see it happening, you get stressed out, frustrated over
these spams. It basically takes up half your day fretting about it.
And quite honestly it takes away from you work.

The question is: What are you going to do about it?
The answer is SIMPLE. NOTHING. And this is why:
As Business Entrepreneurs we all have one thing in common.
Success and making a living. When you get these emails and you take
valuable time and energy to email them, tell them off, yell at them,
curse at them and threaten them. Well guess what? You are killing
your business. You must think ahead from a professional state of mind.
ONE DAY, you just may need some of these people.
Some may end up being prospects,
but once you start ranting and raving about the spamming,
you Kill every chance you have
in ever gaining professional respect and possible future clients.
They will remember you. And NOT as a nice
business person. So, bare in mind if you are one of those people
who send off those nasty emails, give it a second thought.
It is all part of networking.

To be completely honest, when I get online and I see these offers,
I scan through them quickly. And then delete them. Sometimes
I am just not in the mood to even look at them.
And hitting the DELETE button is just so easy. It is not stressful or
frustrating. My day goes so much smoother when I don't concern
myself with some people who spam me. It is not worth the aggravation.

I am writing this article because in plain truth, this is a large part of
all
our businesses,
and we must take into account the circumstances that many may
inherit once they start going on a spamming rampage.
Take all the factors into consideration before you jump the gun
and send nasty emails. Is this worth the aggravation that you will
indeed endow? Or is it easier to just send an email and say thank you
but no thank you?
Or just hit the DELETE button?
OR, what about sending them YOUR offer?

If we all really want to remain on a professional level, we must
not bother ourselves with spam. It is part of being in business,
and it will not end, no matter how nasty you are to these people.
In fact, maybe we should all prospect our spammers and
possibly build a business relationship. A spammer is a client,
because they are coming to you with business offers and opportunities,
just return the favor and you just may increase your business even more.
So take what could be a bad experience and reverse it
into a professional business prospect.

**************************************
Debbie Solomon is the creator of the world
renowned Marketing Trendz Workshop devised
for small and home businesses to learn all the
various marketing tools and techniques that are
required for success online.
She is also the author of "Mind Your Own Business"
E-Book, and The Online Exchange Ezine.
Please visit her site at:
http://www.marketingtrendz.com
mktgtrendz@aol.com

****************************************************************************
The Online Exchange Presents:

THE ADVERTISING EXTRAVAGANZA!!!

We just recently added all NEW Advertising Packages!
These packages are designed to fit everyone's needs and
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A Chance for 20,000 people to view your AD!  Who can pass up
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Give Your SITE The Exposure It Deserves!  Do Not Delay!
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Congratulations and Best of Luck with All your business
endeavors.
And Most of all....Enjoy Your Vacation!!!

****************************************************************************
In an effort to recognize the Valuable and Informative Sites
the internet has to offer, we are Now Offering a
MARKETING EXCELLENCE AWARD. Please visit our site
for requirements and criteria. SUBMIT Your Site TODAY!
http://www.marketingtrendz.com/award.htm
*********************************************************************

**THE ENCOURAGEMENT EXCHANGE**

»@«*´`*»@«*´`*´¯`·.¸¸©¸¸.·´¯`*´`*»@«*´`*»@ «

"The improvement of understanding is for two ends:
first, our own increase of knowledge; secondly, to
enable us to deliver that knowledge to others."
--- John Locke

»@«*´`*»@«*´`*´¯`·.¸¸©¸¸.·´¯`*´`*»@«*´`*»@ «


**********************************************************
A Word From The Editors:

We hope you have enjoyed this issue of the
Online Exchange Ezine.

We would like to welcome all our New Subscribers.
Our Vacation Giveaway Contest is going very well,
and we hope you enjoy our advertising contest.

Millennium Marketing 2000 has just completed their
Business Building E-Books.  These E-Books are packed
full of helpful knowledge and information that will help
you from every aspect in business.  We recommend you
consider these E-Books so your business may flourish
beyond all expectations.

If there is anything you would like to see more of in our
ezine, or  any comments, questions, or
concerns you may have, please feel free to email us
anytime at:
admin@marketintrendz.com

Until Next Time!!
Best Regards,


Debbie Solomon and Sara Hardy
Owners and Creators of
Millennium Marketing 2000 &
The Online Exchange Ezine
http://www.marketingtrendz.com
admin@marketingtrendz.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
If you wish to be removed from our mailing list or feel that you have been
subscribed in error, proceed to the link below and enter your email
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http://www.marketingtrendz.com/unsubscribe.htm
Please allow up to 5 days for your email address to be removed
=================================================

THIS DOCUMENT IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY.
The information contained in this document represents the current
view of MM2000 on the issues discussed as of the date of publication.
Because MM2000 must respond to change in market conditions,
it should not be interpreted to be a commitment on the part of
MM2000 and MM2000 cannot guarantee the accuracy of
any information presented after the date of publication.
INFORMATION PROVIDED IN THIS DOCUMENT IS PROVIDED
"AS IS" WITHOUT WARRANTY OF ANY KIND,
EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED
TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR
PURPOSE AND FREEDOM FROM INFRINGEMENT.
The user assumes the entire risk as to the accuracy and the us of this
document.

**************************************************************
Under Bill S.1618 Title 3, passed by
the 105th US Congress, this letter cannot be
considered SPAM as long as we indicate
the way to be removed.
**************************************************************