It is obvious that we all need to re-think our plan of action every few months in order to keep a fresh and positive
attitude towards our business. Things get old fast and we all tend to get bored with the same ole' thing
happening everyday.
As we all know our main priority is to get traffic to our website. We advertise our product like crazy. We have
great catchy Ads, but it just doesn't quite do it the way we want it to. Here is an incentive that will drive people
to your site and keep them coming back:
Give something of value away. A Freebie. But, don't just give it away, have a monthly contest drawing,
so people will keep coming back each month. Now, this does not have to cost
you an arm and an leg, but you need to make sure it is quality that you are giving. Here are a few ideas of what
you can do:
**Buy a worthwhile valuable E-Book, or a collection of E-books for your monthly drawing.
**Give away a FREE Vacation Getaway for 2. This is a valuable asset and main attraction. You can do this for very little
investment. Go to: http://www.freevegas.com
and check it out.
**A nice gift. Find someone online who has beautiful gifts to sell and see if you can come up with a deal for the
monthly drawings at a discounted price along with FREE promotion on your site.
People in business are always willing to work with you, if you give them a chance.
It builds credibility. The key is, people will keep coming back trying to win these valuable
assets, and though they may not discover the GREAT product or service you are selling right away, but they will notice it once they go
to your site a few times.
But that is not all......now is the FUN part. The Advertising. There is so
much competition out there selling the same type of products & services,
you need to get people to YOUR site rather than someone else's. ADVERTISE your Big Contest and get people to your site for the
contest rather than advertise for your product. Once they are at your site,
they will see your product or service and will notice it. They will gain respect from your professionalism and great giveaways, you
will make the sale.
One important thing you need to remember:
You MUST have this promotion clearly stated on your site. Do not make your prospects run in circles around your site for the contest or giveaway.
They will lose their interest, exit out and you will never see them AGAIN.
This is a sure fire way to drive people to your site. You will gain respect by giving something of value away. You can always just
give something away to everyone, but where is the excitement?
People LOVE to WIN contests. It heightens their day and really raises the adrenaline.
In fact, here is another little promotional aspect to this great Monthly contest....once you have your winner, email them
and announce the great news. Also ADD your little pitch about your product or service along with it. This is double
promotion now.
This is a Win/Win situation for you. It gets you out of the everyday blunders of the same old advertising.
It adds excitement for you as a business entrepreneur to be able to offer something of value. And the increased
traffic to your site will really raise some positive action on your part. I LOVE to write
Ads for contests. It is
different and much more attractive looking. I get
instant hits to my site upon publishing these Ads.
This is a different Plan-Of -Action then most of you see around, but that is why it works so well.
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Author: Debbie Solomon
Debbie is the Creator of The HomeSource Arena,
which is The Leading Source in Certified Home Employment,
and owner of The Online Exchange Ezine, a Top Rated,
world renowned Ezine. The only Ezine that will give you
FREE Access into an Exclusive Members Only Club, just
for subscribing for FREE to The OnLine Exchange Ezine.
Please visit her site at:
http://www.marketingtrendz.com
editor@marketingtrendz.com
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