Prime Affiliate Promo Ideas
By Diana Barnum

In order to earn more by being an affiliate and marketing
products and services of someone else, you have to do more than
the average affiliate marketer does. Sure it’s great to grab and
use the marketing tools that the provider has packaged when you
sign up for a link; like banners, articles and ad spots. But do
more.

Specialized Website

First of all, look at your own online promotional strategy
focus. Why offer the same affiliate link everyone else will? Be
different. For example, set up a splash or leads form page to
capture email addresses of those showing interest. Follow up by
emailing them a 7-part autoresponder series on how they’ll
benefit from each feature of your affiliate product or service.
And write a call-to-action in each one. Offer a no-cost report
for all who sign up, and have plenty of contact info, links and
a call-to-action inside the report as well.

Affiliate Portal

As you progress, you may decide to be an affiliate of several
programs that you have personally tried and liked. So you could
develop one website as a "portal" to showcase your affiliation
for each, grouping together those products and services that are
in the same niche. If you have more than one niche, think about
developing more than one portal.

List Building

Develop lists with complete contact information not only for
emailing but for postal mailing offline, too. And set up
sub-categories. For example, as your budget allows, maybe mail a
black and white flyer to your huge portal list.
Then create monthly specials for those on smaller niche areas,
sending glossy postcards and following up with an email sales
letter and a weekly ezine with articles.

So do grab and use the marketing tools that the provider has
packaged when you sign up for a link. But do more so that you’re
not limiting you’re results.

By Diana Barnum, president of Moving Ahead Communications.
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